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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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Channel Software Tech Stack (2019) – INFOGRAPHIC

Forrester eCommerce

(CLICK FOR HIGH RES) The channel technology stack is a group of technologies that brands leverage to manage and improve their indirect sales process and partner programs. The channel […].

Channel 419
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Wholesale B2B eCommerce: Platforms, Trends & Tools You Need

Groove

This shift from manual processes to digital channels enables real-time order processing, inventory management, and personalized pricing. Streamlined Operations : From order processing to delivery tracking, technology reduces inefficiencies. This prevents surprises and helps businesses build credibility.

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Generative AI in Retail: 4 Predictions for 2025

Retail TouchPoints

The retail industrys rapid adoption of generative AI technologies will continue in 2025. In 2025, retailers will scale these AI projects across the enterprise and embed the technology into core operations of their business. Throughout 2024, many retailers moved gen AI projects from pilots into production.

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4 Ways Retailers can Connect with Gen Z

Retail TouchPoints

Our data at Rival Technologies revealed that Gen Z shops just two to three times per month. But more so than return policy, were finding out that the key to connecting with this generation is in a seamless multi-platform shopping experience. The moment they have to dig or troubleshoot, many will simply walk away.

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In Luxury Design, ‘Invisible’ Technology Supports the High-End Shopping Experience

Retail TouchPoints

Retail store design is a multi-year investment in capital, and therefore it is easier to adapt to unprecedented changes through brand communication and customer service models. Zaballero: In a physical store, there is a place for technology, but it needs to be invisible. D:R Currently, Gen Z is the biggest growing market right now.

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How Technology is Helping Retailers Through the Labor Shortage

Retail TouchPoints

Retailers can rely on innovation to fill the gaps left by a lack of staff by deploying the right retail technologies. Retailers can gain a better understanding of their operations at any point in time by connecting all in-store and ecommerce channels. Ease of Use. Using mPOS solutions is simple and uncomplicated.