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Holiday Email Marketing Unpacked: 15 Examples, 9 Tools and a Checklist to Make 2017 Your Biggest Success Yet

BigCommerce

The basics of a holiday email marketing campaign: Using welcome emails, catering to stressed holiday season shoppers, and the cure for abandoned carts. A series of emails (versus a one-off email) will get you: 69% more orders on your cart recovery. Abandoned cart emails . The Under-Utilized Cure for Abandoned Carts.

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The New Way to Chat With Your Visitors

Kissmetrics

This means you can no longer just go after one channel to succeed. Back in the day, companies like Facebook grew into billion-dollar businesses through one channel. They grew into a multi-million dollar business through one channel… SEO. There are a lot of single-channel case studies that worked in the past.

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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

The only real alternatives to using an ecommerce platform are: Building one from scratch, which is out of the question for most businesses — and only justifiable for multimillion (or multi billion) dollar companies. Headless Commerce is a version of CaaS ecommerce in which the shopping cart is decoupled from the CMS.

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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. Omni-Channel Management. Shopping Cart: Recommend products based on the current contents of a customer’s cart or wishlist. Get a feel for where their heads were at. Technology.

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33 Ecommerce Strategies for Growth from 12 $1M+ Brands [18 Must Have Tools Included]

BigCommerce

The 10X Ecommerce Slack channel is a great place for that, if you aren’t already using something else. That app knows if the company is willing to sell X items for Y dollars –– as long as the order value is above Z. Talk to influencers and experts. How to Turn Great Photos Into Millions in Revenue. Ecommerce Strategies from Pink Lily.

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How to Enhance Your SMS Campaigns by Boosting Deliverability

Omnisend

Understanding SMS reliability and how to improve upon it are key to making this communication channel shine. More ecommerce marketers are viewing it as a valuable communications channel. As with any other marketing channel, some messages will fail to reach everyone in your target audience. What is SMS Deliverability?

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What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

Multi-Channel Expansion. But scaling to multiple channels takes some finesse and strategy. Getting a handle on one channel can be difficult enough. Here are the four biggies to consider when you want to expand to multi-channels: 1. More channels means more sales means more questions from more customers.

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