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Generative AI in Retail: 4 Predictions for 2025

Retail TouchPoints

Conversational search interfaces, which mimic natural human interaction, will make it easier for customers to find exactly what they are looking for, as well as make recommendations for additional products. In 2025, intuitive search capabilities powered by gen AI will transform how customers discover products, both online and in stores.

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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

In fact, from 2022 to 2023 the use of social media channels for retail advertising increased by more than three percentage points, while search channels decreased by over seven percentage points, according to the Multichannel Marketing Report 2023. Popularity of TikTok advertising will continue to grow.

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4 Omnichannel Myths Keeping You From Success

Retail TouchPoints

Myth #1: Omnichannel and multichannel are the same. While they might sound similar, omnichannel and multichannel are NOT the same. Though there are similarities, the difference is that a multichannel approach dedicates a team, system and messaging for each channel. In fact, we recommend you don’t.

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6 Critical Lessons on Multichannel Sales

Webbula

Multichannel Sales. Otherwise, misaligned experiences, disconnected information, and, worse, conflicting perspectives or recommendations across channels will slow buying decisions and even potentially stall them altogether. Maximize every interaction with your prospect. Have a strong digital strategy. Align your buying channels.

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Multichannel Commerce Series: Market at the Right Time

ChannelAdvisor

This is the second installment in our new, weekly blog series on multichannel commerce. For long-term success, we recommend you: Continually iterate on product titles. Return next week, or subscribe , to see the next blog in our multichannel commerce framework series. Missed the first blog? that enable the campaigns to work.

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Multichannel Commerce Series: Market at the Right Time

ChannelAdvisor

This is the second installment in our new, weekly blog series on multichannel commerce. For long-term success, we recommend you: Continually iterate on product titles. Return next week, or subscribe , to see the next blog in our multichannel commerce framework series. Missed the first blog? that enable the campaigns to work.

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What Does Artificial Intelligence Mean for the Multichannel Retailer?

Sailthru

When we think about innovations like chatbots, personalized product recommendations, dynamic pricing and programmatic display, there’s one common denominator. All four are great examples of how artificial intelligence can be a game-changer for a multichannel retailer. appeared first on Sailthru.