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What Is an Omnichannel eCommerce Platform for Online Retailers?

Groove

An omnichannel retail strategy serves as a powerful way for your eCommerce store to reach a wider audience of shoppers. An omnichannel eCommerce platform (also known as a multi-channel eCommerce platform) helps address these challenges by acting as a centralized hub that brings together all of your sales channels.

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Omnichannel vs. Multichannel eCommerce: Key Differences to Know

Groove

Omnichannel and multichannel eCommerce marketing tend to be the two dominant methods that internet retailers use to distribute content and determine how their content and platforms interact with each other. Understanding omnichannel vs. multichannel eCommerce, however, can be vital to determining the optimal strategy for your business.

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Click, Connect, Convert: How Live Events Integrate with Omnichannel Retail Strategies

Retail TouchPoints

According to a study by UC Today , 90% of consumers expect to have an omnichannel retail experience when we shop. True omnichannel expertise means sharing customer data across online and offline touch points. But consumers are demanding in other ways, too. Showcase your brand, reflect shopper values.

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Bed Bath & Beyond to Return to Brick-and-Mortar via Small-Format Stores Operated by Kirkland’s

Retail TouchPoints

Kirkland’s will become Beyond’s exclusive brick-and-mortar operator and licensee for a series of small-format (up to 15,000 square feet) “neighborhood” Bed Bath & Beyond stores. New markets outside of Kirkland’s current footprint will be considered, as will store conversions.

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Omnichannel Personalization: From In-Store to Online and Everything in Between

What does a truly successful omnichannel personalization strategy look like? To actually work as they’re supposed to, omnichannel experiences require tightly integrated customer and operations experiences.

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ModCloth and Misen Outsource Omnichannel Fulfillment Operations

Retail TouchPoints

Two digital-first brands, Misen and ModCloth , are partnering with Cart.com to improve their omnichannel fulfillment and logistics operations.

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Wholesale B2B eCommerce: Platforms, Trends & Tools You Need

Groove

Introduction The explosive growth of wholesale B2B eCommerce is transforming how businesses operate in the wholesale industry. With tools like AI, predictive analytics, and robust eCommerce platforms, businesses can streamline operations, expand their reach, and deliver superior customer experiences.

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The "Multi" Problem in Omnichannel Commerce

Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. Modern retail is complex, but composable commerce can help brands navigate that complexity successfully.

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Embrace Business Complexity With Real-Time Inventory Data

Delivering a seamless omnichannel experience has become a standard expectation for customers, but doing so requires a special ingredient.