article thumbnail

What Is an Omnichannel eCommerce Platform for Online Retailers?

Groove

An omnichannel retail strategy serves as a powerful way for your eCommerce store to reach a wider audience of shoppers. An omnichannel eCommerce platform (also known as a multi-channel eCommerce platform) helps address these challenges by acting as a centralized hub that brings together all of your sales channels.

article thumbnail

How The Vitamin Shoppe’s POS Upgrade is Leveling Up its Omnichannel Experience

Retail TouchPoints

As an omnichannel retailer, “everything we do has to be even more omni,” explained Scott Devlin, CIO of The Vitamin Shoppe in an interview with Retail TouchPoints. “If With our legacy POS solution, everything omnichannel that we did was going to be sub-optimized. We wanted to get the best experience.

POS 260
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Turn Your Store Associates into Superheroes with These Four POS Capabilities

Retail TouchPoints

Associates have to be omnichannel fulfillment specialists. If you expect your associates to be retail superheroes, here are four things to look for when selecting a POS solution. When it comes to technology, associates expect to log in to a POS application and use it just like any other app they use on a day-to-day basis.

POS 275
article thumbnail

Shopify POS Go Aims to Expand Retailer Selling Reach

Retail TouchPoints

Ecommerce platform Shopify is now aiming to help retailers sell anywhere through its unified POS Go all-in-one retail hardware device for omnichannel sellers. This latest addition to Shopify’s offerings relies on the company’s point-of-sale software, which is designed to allow retailers to sell online and offline.

POS 309
article thumbnail

Digital Transformation Propels Burton’s Omnichannel Growth Plans

Retail TouchPoints

Ready to grow even further, the company launched a digital transformation to swap out its legacy systems, advance customer knowledge through data and provide a truly omnichannel customer experience. Like its ERP system, Burton’s POS was dated and needed to be replaced. People know us for snowboarding.

article thumbnail

Next-Gen Retail: Crafting the Ultimate Omnichannel Journey

Retail TouchPoints

Retail companies need to get CX right the first time, and providing a seamless omnichannel experience that makes shopping easy and delightful across all sales channels — both online and offline — is crucial for winning and retaining customers. Retailers need a base set of technologies that are all connected within the omnichannel ecosystem.

article thumbnail

#RICE24 Solution Spotlight: Retasmart Makes Omnichannel a Reality

Retail TouchPoints

Retailers can now get their ecommerce, POS, ERP and CRM solutions within a single platform. Retail Innovation Conference & Expo attendees can stop by the Shoplazza booth #526 to learn more about Retasmart and how it can support your omnichannel ambitions.