Groove

OCTOBER 11, 2024

Integration With Other Marketing Strategies SMS marketing works well with other common marketing strategies , including email and social media. User-Friendly Interface SMS and MMS messaging platforms offer easy management, so you can establish your strategy as you see fit.

Merchant Services 352

Merchant Services eCommerce Platforms eCommerce Marketing 352

Retail TouchPoints

NOVEMBER 13, 2023

However, the company also has achieved growth thanks to new awareness and sales channels such as: A blossoming Brooklinen for Business (B4B) strategy: The company has launched a new ecommerce destination that allows hotels, bed-and-breakfasts and other hospitality businesses to purchase Brooklinen products. How is that evolving?

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Groove

JANUARY 13, 2025

This blog post explores the nuances of wholesale eCommerce, explaining the most important challenges, opportunities, and strategies for success. Optimizing Pricing Strategies : Real-time data helps companies experiment with tiered pricing, discounts, or dynamic pricing models that maximize profitability.

eCommerce Platforms 385

eCommerce Platforms B2B Payment Services eCommerce 385

Retail TouchPoints

SEPTEMBER 4, 2024

Retail companies need to get CX right the first time, and providing a seamless omnichannel experience that makes shopping easy and delightful across all sales channels — both online and offline — is crucial for winning and retaining customers. It’s one thing to have data, but leveraging it properly requires the right strategy.

Omnichannel 298

Omnichannel Retail Point of Sale Technology 298

Groove

NOVEMBER 2, 2024

This is where an omnichannel product feed comes into the picture, and it's a must-have for any eCommerce store engaged in cross-channel selling. then an optimized omnichannel product feed is a necessity. Want to learn more about how to achieve omnichannel success with better product feed management?

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Management Multi-channel eCommerce Omnichannel 315

Retail TouchPoints

OCTOBER 30, 2024

Our strategy has always been to be very deliberate when deciding whether and where to open new stores. The brand has continued to take a “selective” and intentional approach to new store openings and is using influencer-led omnichannel marketing campaigns and in-person activations that drive community. opening on Nov. opening on Nov.

Social Media 287

Social Media Omnichannel Apparel Marketing 287

Groove

OCTOBER 10, 2024

Organizations that use this strategy have access to a highly reliable communication method with higher open and engagement rates than email. This strategy integrates well with an omnichannel campaign. Fortunately, there are strategies you can use to ensure your messages reach the right audience at the right time.

Marketing 348

Marketing eCommerce Improvements eCommerce Marketing 348

Groove

DECEMBER 11, 2024

This is especially true if you use strategies like gamification and referral bonuses to make your reward program even more enticing. Lastly, omnichannel marketing is another trend that's having a big impact on eCommerce. By using the tools and strategies we've covered in this article, you can start growing your eCommerce email list.

eCommerce 317

eCommerce Social Media White Paper Seminar 317

Retail TouchPoints

FEBRUARY 4, 2025

At the same time, consumer expectations for personalized, omnichannel shopping experiences continue to rise. This omnichannel approach will ensure a consistent and personalized experience across all touch points. AI agents will drive growth through conversational commerce.

eCommerce 302

eCommerce Retail Omnichannel Multi-channel 302

Retail TouchPoints

NOVEMBER 26, 2024

La-Z-Boy is in the midst of its Century Vision transformation strategy, launched in 2021, which includes doubling down on omnichannel and growing its Joybird ecommerce brand. However, the key focus is reinvigorating the La-Z-Boy brand, which was launched nearly a century ago in 1927.

Retail 277

Retail Omnichannel Customer eCommerce 277

Retail TouchPoints

NOVEMBER 20, 2024

Whereas seamless omnichannel advertising was once limited to resource-intensive large networks, it’s now in the hands of networks of all sizes. This agility improves campaign effectiveness and allows them to adjust strategies quickly in response to market changes.

Retail 278

Retail Omnichannel Technology Improvements 278

Retail TouchPoints

MAY 26, 2023

During this Retail Innovation Conference & Expo sneak peek, Erica Vallecorsa sits down with Lindsay Mikos, Senior Director of Omnichannel Strategy & Programs at Walgreens.

Omnichannel 295

Omnichannel Consumer Retail 295

Retail TouchPoints

NOVEMBER 7, 2024

Mikayla Hopkins: Brands should prioritize strategies that maximize engagement in this limited time frame, focusing on creating buzz and anticipation without overwhelming consumers with early promotions. Instead of pouring all resources into these peak sales periods, the focus should be on creating a continuous engagement strategy.

Marketing 278

Marketing Social Media Consumer Events 278

BigCommerce

FEBRUARY 16, 2021

2020 was a challenging year for, well, everyone — but retailers suffered the particular challenges of shutting down or restricting in-store…

Omnichannel 511

Omnichannel Marketing Retail 511

Wiser

OCTOBER 30, 2024

How Omnichannel Behaviors Are Evolving Recent surveys reveal that today’s shoppers do not view their journeys as strictly online or in-store. Why This Matters for Brands and Retailers The key takeaway here is the importance of bridging online and offline strategies.

Omnichannel 78

Omnichannel Customer Loyalty Channel Consumer 78

Groove

OCTOBER 5, 2024

To help you master SMS marketing for eCommerce, we've put together a guide covering SMS marketing automation strategies for eCommerce, compliance considerations, and the best platforms you need to know about. Automation and Workflows: SMS marketing automation strategies for eCommerce are essential for efficiency and timeliness.

eCommerce 340

eCommerce Marketing Social Media Shopify 340

RETAIL MANAGEMENT SOFTWARE

DECEMBER 2, 2024

Omnichannel Presence : Creating a seamless shopping experience across all channels, whether in-store, online, or via mobile apps, ensuring customers engage with the brand effortlessly. Develop a Digital Transformation Strategy: Outline clear goals and a roadmap for your transformation efforts.

Payment Services 110

Payment Services Retail Mobile POS 110

RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

In this blog, we will explore proven customer retention strategies that retail businesses can implement to boost customer loyalty and long-term success. Create a Seamless Omnichannel Experience Today’s customers expect a seamless shopping experience, whether they are browsing in-store, shopping online, or using mobile apps.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

Retail TouchPoints

OCTOBER 30, 2024

For its part, Shein gains credibility as the China-based company faces continued scrutiny from U.S. “Our partnership with Shein allows us to seamlessly meet customers where they are — on digital platforms — delivering the convenience, value and satisfaction they expect from us.” ”

Apparel 278

Apparel Omnichannel Operations Channel 278

Retail TouchPoints

JANUARY 13, 2025

While this underscores the inevitability of returns, it also highlights the need for retailers to refine their digital strategies. Beyond Technology: Practical Steps to Curb Returns In addition to embracing cutting-edge technology, retailers should refine their return policies and pricing strategies to encourage thoughtful purchasing.

Retail 298

Retail BigCommerce B2C Channel 298

Retail TouchPoints

MARCH 5, 2025

In fact, Cook helped drive and shape the Davids Bridal loyalty strategy to adopt a more community-driven approach and serve entire bridal parties. Cook brings more than 20 years of experience to the table, including expertise in omnichannel strategy, IT and digital transformation as well as branding and marketing.

PayPal 214

PayPal Omnichannel Customer Experience Technology 214

Retail TouchPoints

JUNE 3, 2024

However, it was the brand’s omnichannel approach driven by its sales, marketing, and human insights teams that truly made the partnership a slam dunk.

Omnichannel 286

Omnichannel Social Media Consumer Games 286

Groove

DECEMBER 7, 2024

Today, brands that seize opportunities at the forefront of their industries know how to fully develop omnichannel eCommerce strategies that put these technologies to work for them. A quality eCommerce content strategy provides more ways for potential customers to find your store. Why should people trust my brand?

eCommerce 328

eCommerce Marketing Social Media White Paper 328

Retail TouchPoints

NOVEMBER 12, 2024

These examples offer key insights for holiday retail strategies: Simplify complex processes, like Ikea’s checkout system. Enhancing Holiday Customer Engagement and Loyalty For the holiday season, retailers can supercharge their strategies by leveraging QR codes where they will have the largest impact.

Gifts 275

Gifts Magazine Information Social Media 275

Retail TouchPoints

OCTOBER 22, 2024

Active and lifestyle fashion brand Fabletics is expanding into Mexico through a partnership with Liverpool , an omnichannel retail group that has more than 177 years of operating experience in the country. This partnership is part of Fabletics’ broader strategy, which includes securing a presence in 10 countries by the end of Q4 2027.

Toys 263

Toys Retail Omnichannel Fashion 263

Retail TouchPoints

NOVEMBER 26, 2024

Formerly known as True Fam, the expanded program (which now goes by True Rewards ) will lean into omnichannel capabilities and “can’t buy” experiences, such as the chance to collaborate with the brand’s Team True creator community. True Religion has rebranded and retooled its loyalty program ahead of the holiday shopping season.

Social Media 288

Social Media Gifts Omnichannel Reference 288

Retail TouchPoints

DECEMBER 17, 2024

You might relate to common struggles in the omnichannel customer-driven landscape, particularly when it comes to profitable delivery of whatever-whenever-wherever shopping experiences. Moreover, only 8% of supply chain executives say their organizations are properly structured to operate successfully in an omnichannel model.

eCommerce 260

eCommerce Shipping Costs Supplies Fulfillment 260

Groove

OCTOBER 20, 2024

To help you understand the importance of having a product feed for marketplaces, we'll go over how a multi-channel product data feed works and provide some product feed management tips you can use to set your online store up for omnichannel success. What Is an eCommerce Product Data Feed?

Multi-channel 335

Multi-channel eCommerce BigCommerce Channel 335

Wiser

FEBRUARY 18, 2025

A premium global durables manufacturer has partnered with Wiser to achieve just that, demonstrating how the Perfect Store framework can elevate the omnichannel experience and strengthen retail partnerships across channels and markets. Take the First Step Toward Omnichannel Excellence Ready to elevate your execution strategy?

Omnichannel 78

Omnichannel Demo Channel Improvements 78

Retail TouchPoints

NOVEMBER 18, 2024

The core of this operation’s success is a data-driven approach that includes classic metrics such as Call Data Record (CDR) and Customer Satisfaction (CSAT), as well as a Voice of the Customer (VoC) strategy that “extrapolates the data from our help desk using AI and then feeds into the various departments throughout our company.”

Shipping Costs 147

Shipping Costs Social Media Fulfillment Customer 147

Retail TouchPoints

JANUARY 1, 2025

a modern, modular and API-first enterprise ecommerce and omnichannel OMS platform company. While there, Topper oversaw the companys Digital First strategy, end to end data and technology, customer service and the global supply chain. Jay Topper is Chief Customer Officer for fabric, Inc. ,

Management 320

Management Shipping Costs Reference Retail 320

Retail TouchPoints

DECEMBER 6, 2024

And now, as a whole new demographic ( Gen Z ) ventures further into parenthood, brands and retailers need to adapt their strategies to reflect this cohorts behaviors, priorities and even beliefs. Our long-term strategy for Carter’s is to continuously anticipate and meet the evolving needs of our shoppers.

Apparel 289

Apparel Fashion Social Media Consumer 289