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Adopting a Holistic Security Mindset for Ecommerce

Retail TouchPoints

A recent study found that three-quarters of consumers will avoid a brand after a cybersecurity issue, and more than 40% assume that brands are to blame when an incident occurs. Another survey of online consumer attitudes found that 84% wont go back to an ecommerce site after a fraud experience there.

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How To Calculate Shipping Costs

Ecommerce Platforms

Shipping doesn't have to be free. However, studies have shown that 91% of ecommerce customers rethink their purchases from online stores when they realize that the shipping wasn't priced well or it wasn't fast enough. Customers go to those sites and expect free/cheap shipping and rapid store-to-door delivery.

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Clean Data, Clean Planet: How Online Retailers can use Data Analytics to Reduce Their Carbon Footprint

Retail TouchPoints

New tools make data available to retailers like never before and are the linchpin to improving efficiencies, reducing waste, saving energy and assessing overall carbon footprint. Shipping companies can obtain information through GPS tags to help locate containers and ships in real time. Remote Working.

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The Key to Wielding Big Data in Ecommerce to Build Personalized Experiences and Improve Retention

BigCommerce

Everyone has a circle of competence created through study and experience. According to a study by BARC , some benefits of using big data include: Making better strategic decisions (69%). Cost reductions (47%). It costs 5x less to retain customers than acquire new ones and loyal customers spend up to 67% more than new customers.

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Six Things the Consumer of 2021 Really Wants

Retail TouchPoints

With so much change happening so quickly and so unpredictably, we at Pitney Bowes decided that returning to an 8 th edition of our annual consumer research study wasn’t going to cut it, so instead we moved to a weekly poll of consumer sentiment in Q4 called BOXpoll. A range of delivery speeds and costs (Advantage: multi-carrier shippers).

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How Ecommerce Tech Can Reduce the Environmental Damage it Caused in the First Place

Retail TouchPoints

On the one hand, when it comes to environmental impact, there are many advantages to online sales. According to a study by the Öko-Institut in Berlin, ecommerce overall results in significantly lower carbon emissions than brick-and-mortar retail sales, mostly thanks to savings in heating and electricity. Mitigating Returns.

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Scaling Up Sales in Enterprises: Weighing Discounts Against Free Shipping

Wiser

When it comes to online retail, pricing strategies can make or break a business’s success. Among these strategies, two stand out as particularly effective tools for driving conversions: discounts and free shipping. On the other hand, free shipping has emerged as a potent marketing strategy in the era of eCommerce.