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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

From workshops and boot camps to hearing from industry leaders you often read about in the news, these are the IRCE 2018 moments that aren’t to be missed. It is the industry’s most trafficked annual conference combining high-profile brand executive tracks down to workshops to train junior employees. What Is IRCE?

Workshop 419
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Inside the Real-World Santa’s Workshop that is PersonalizationMall.com

Retail TouchPoints

PersonalizationMall.com ‘s factory ranks have swelled from 500 to 4,000 employees and the facility is now operating 24/7 to create 150,000 items a day — each of them unique. It truly is a real-world Santa’s Workshop, although it didn’t reach its current scale overnight. In the Chicago suburb of Bolingbrook, Ill.,

Workshop 275
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Bringing Experiential Retail into the Open Air with Events and Technology

Retail TouchPoints

Beyond these offerings, shopping center operators and their retail partners also need a deep understanding of who their audience is and what they are seeking from the kind of shopping trip that can occupy a beautiful summer night. The space also is working with its retail partners to enable sidewalk sales during holiday and event operations.

Events 276
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Build-A-Bear Enhances Shopper Journey by Delivering Relevant Customer Data to Associates’ iPads

Retail TouchPoints

Build-A-Bear Workshop has deployed a new cloud-native, mobile-first POS and customer engagement solution in 450 stores across the U.S., Canada and the UK, with plans to roll out the technology in additional geographies over the next year.

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Walmart Delivery Trucks in Bentonville Go Fully Driverless

Retail TouchPoints

Gatik autonomous delivery trucks deployed by Walmart are now operating daily, without a safety driver, in Bentonville, Ark. We’re thrilled to be working with Gatik to achieve this industry-first, driverless milestone in our home state of Arkansas, and look forward to continuing to use this technology to serve Walmart customers with speed.”.

Workshop 304
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Build-A-Bear Names New Tech Chief

Retail TouchPoints

Build-A-Bear Workshop has hired Dara Meath as its new SVP and CTO and placed her on its senior leadership committee, reflecting the retailer’s commitment to its ongoing digital transformation efforts. Dara Meath. Meath will report to Build-A-Bear’s CFO Voin Todorovic. Prior to Conair she was the VP of IT at The Camuto Group.

Workshop 278
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Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

Retail TouchPoints

In an industry still struggling with a tight labor market, choosing which technology to arm store associates with becomes a critical decision. Associate apps also need to reflect operating conditions on the ground. Ideally, these apps also should contribute to a better in-store shopper experience.