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Shopify Payments vs Stripe (2023): Choosing a Payment Processor

Ecommerce Platforms

Shopify Payments vs Stripe: Which solution should you really be using for your ecommerce store? Both Shopify Payments and Stripe offer very similar services to business owners. Both allow you to accept and process payments online, ensuring your ecommerce company can make a profit. What is Shopify Payments?

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Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

That inherent distaste for the transaction phase is one reason payment companies are so eager to expand into other parts of the shopper journey. Embedded finance has become big business: McKinsey estimated that the sector reached $20 billion in revenue in the U.S. Denise Leonhard, VP and GM, Venmo.

Payments 338
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10 Link in Bio Services to Try For Social Media

Kissmetrics

If you’ve spent any time on social media, especially Instagram, you’ve likely seen your favorite influencers post “link in bio” or even use the hashtag #linkinbio. That made it hard to drive social media users from Instagram to your website. What Does “Link in Bio” Mean?

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You’ll Break Your Checkout – and 4 Other Checkout Myths Debunked

Retail TouchPoints

And many retailers accept this as the norm, because it’s been ingrained in them that checkout is too risky to touch and personalize, so they overlook any minor change to checkout – even if it will make a major difference to their revenue. It’s possible to personalize checkout like every other part of the shopping experience.

Other 147
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A Complete Guide to App Monetization

Kissmetrics

App monetization is essential to the success of your mobile app. Whether you plan to charge for downloads or use subscription services to generate income, your app will never be profitable without a monetization strategy. There are many ways to monetize your app and even more tools to help you do it. Offer Paid Premium Accounts.

Payments 212
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Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth

Retail TouchPoints

Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to one of the few remaining channels available for community and connection — social media.

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Turn Tricky Market Conditions into Revenue-Increasing Opportunities

Retail TouchPoints

Supply chain issues, inflation and other economic headwinds that resulted from the COVID-19 pandemic and the Russian invasion of Ukraine are still present for merchants. Here are ways SMBs can create new revenue-increasing opportunities, maneuver through tricky market conditions and grow their online business throughout 2023.

Payments 286