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2024 Security Recommendations: Tackle Change Head On

Forrester eCommerce

We recently published the Top Recommendations For Your Security Program, 2024 report for CISOs and other senior cybersecurity and technology leaders. The theme for our annual recommendations report this year centers around the importance of anticipating and leading change.

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Unlocking the Value of Fit Tech: Personalization and Recommendations

Retail TouchPoints

Customers input basic data about the sizes they typically buy of certain brands, and True Fit offers a recommendation based on these inputs. Shoppers provide their typical T-shirt size, height and weight, waist size, suit size or body type, and they will receive tailored recommendations for item sizing. That leads to personalization.”

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2023 Security Recommendations: Protect Your Ass(ets) And Lawyer Up

Forrester eCommerce

Forrester recently published Top Recommendations For Your Security Program, 2023 for CISOs and other senior cybersecurity and technology leaders. In 2023, our recommendations fall into three major strategic themes for security […]

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Data Shows Customers Might be Resistant to AI Shopping Recommendations — Here’s what C-Suite Executives Should Know

Retail TouchPoints

The technology, it turns out, largely functions as promised: AI is in fact quite good at making personalized recommendations. Meanwhile, 60% said they would be unaffected by AI recommendations. As others have pointed out, consumers want to be heard, not algorithmically studied. But branding may also play a significant role here.

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You’ll Break Your Checkout – and 4 Other Checkout Myths Debunked

Retail TouchPoints

It’s possible to personalize checkout like every other part of the shopping experience. Here are four other myths heard from across the industry that we’re debunking for good: 1. A speedy one-click checkout may be best for shoppers making an impulse buy based on their social media recommendations.

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Which Google Ads Recommendations Can You Trust?

Store Growers

Last Updated on March 7, 2024 Recommendations play a key role in Google Ads. So in this article, I want to go through all the Google Ads recommendations and show you which ones to trust, and which ones to stay away from. In this list, you’ll see a few recommendations with this alarm icon. Worth trying out!

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Dickies Tests AI-Enabled Fitting Recommendations in its China Tmall Store

Retail TouchPoints

The pilot program will leverage 3DLOOK’s AI-enabled technology to help provide accurate size and fit recommendations for Dickies apparel. VF Corporation plans to use the Dickies Tmall pilot to gauge customer reaction and gather insights, with an eye toward eventually expanding the solution to other brands in its portfolio. “A