Retail TouchPoints

FEBRUARY 2, 2022

If you’re in doubt, read along as I share the top five questions I receive from retailers on data and pricing and how I recommend each question is approached. I recommend to first test a business unit, a region or a category to see what insights can be derived from the data you have. Take the crawl, walk, run approach as you begin.

Retail 246

Retail Recommendation Outdoor Customer Data 246

Kissmetrics

MARCH 3, 2021

Many would also enjoy visiting outdoor pop-up shops as they wander. This means marketers can identify ideal billboard or signage placements to boost outdoor advertising results or determine which other physical stores are genuine competitors. Rather than a large geofence, I recommend creating several small perimeters.

Marketing 315

Marketing Outdoor Consumer Mobile 315

Retail TouchPoints

NOVEMBER 2, 2022

Working outdoors while exposed to the elements can prove challenging for associates and technicians, which is why Discount Tire closely considered these issues when designing the Pit Pass concept. We are able to truly digitally empower consumers with real-world data and have a trusted recommendation based on real-world results.”.

Automotive 278

Automotive Customer Mobile Recommendation 278

Retail TouchPoints

SEPTEMBER 28, 2020

Low-resolution images will be rejected, so it’s recommended that you follow the search engine’s own image guidelines. To unearth these all-important terms, it’s recommended to use a keyword research tool to explore how users search for products like yours, and which terms perform well.

Merchant Services 252

Merchant Services Shipping Costs Accessories Outdoor 252

Sailthru

JULY 9, 2018

For such a massive sporting and outdoor retailer, REI’s flagship store is in an interesting place. And yet, REI still manages to get customers in an outdoor state of mind immediately, foreshadowing an exceptional in-store experience. Unlike the typical apparel retailer, sporting and outdoor retailers are lifestyle brands.

Outdoor 87

Outdoor Apparel Customer Mobile 87

Retail TouchPoints

MAY 19, 2021

For instance, the retailer added personalized content , campaigns, offers and recommendations in 2018. The new features included data from past purchases, geographic regions and customers’ favorite outdoor experiences, and allowed shoppers to design custom orders and mix-and-match drinkware without having to leave the YETI website.

Outdoor 264

Outdoor Download eCommerce Presentation 264

Retail TouchPoints

APRIL 12, 2024

Brooks Running has joined forces with Outside Interactive , a creator of outdoor content, services and experiences, to bring local, personalized content to runners and outdoor enthusiasts across the country.

Outdoor 147

Outdoor Events Supplies Recommendation 147

BigCommerce

NOVEMBER 28, 2017

Automotive retailers saw the highest average order value ($235.10) , followed by retailers within the Sports & Outdoors ($143.50) and Home & Garden ($103.60) categories. Sports & Outdoors. Sports & outdoors merchants on BigCommerce made 22.42% more in 2017 than 2016 during Cyber Week. iPhone users spent 7.1%

BigCommerce 415

BigCommerce Merchant Services Small Business Retail Food and Beverages 415

Retail TouchPoints

SEPTEMBER 28, 2021

Sizes, features and brands blend together, your recommendations are irrelevant to your needs, and you end up closing the tab or app without ever checking out. if you look for a tennis racket, you’ll see tennis shoes or tennis balls recommended next). Get Up Close and Personal with Consumers. One way to mimic this experience online?

eCommerce 296

eCommerce B2C Jewelry Consumer 296

Retail TouchPoints

MAY 8, 2023

This has been the more recommendation-style AI, things like “Here’s what you need to complete the set” or offering the next best product recommendation, which can help drive incremental value and loyalty. Affronti: At Salesforce we’ve been using AI to support digital merchants, especially via Commerce Cloud, for over a decade.

Channel 275

Channel Merchant Services Payment Services Recommendation 275

BigCommerce

MARCH 28, 2017

Today, the brand is growing exponentially through word of mouth, doctors recommendations and their Google Shopping integration. Sign up to take a demo of the product and see why developers and SEO experts recommend BigCommerce’s over all else. Sell in the Sports + Outdoors Vertical? Without any hesitation, he said BigCommerce.

Beauty and Health 416

Beauty and Health BigCommerce SEO Shopify 416

Retail TouchPoints

JANUARY 4, 2021

Combined with a custom-built invisible foot scanner equipped with depth cameras that achieve an accuracy of +/- 1.25mm, customers receive not only customized model recommendations but also their ideal size. The store’s team of running expert advisors also are available to facilitate and coach along the way.

Outdoor 264

Outdoor Technology Apparel Customer Experience 264

Kissmetrics

DECEMBER 28, 2020

Some vendors offer installation for supposedly DIY systems and I recommend pricing that out. From the base station, which is the core of the system, it’s possible to build out a fairly extensive system with their range of sensors and multipurpose SimpliCam ($99 indoor, $119 outdoor). The Outdoor Camera Pro is $399.99

Shipping Costs 253

Shipping Costs Outdoor Payment Services Mobile 253

365 Retail

FEBRUARY 23, 2024

Sports Direct has inaugurated its fourth flagship store in Cardiff, Wales, marking a significant expansion into the Outdoor category. This move caters to a growing demographic of young outdoor enthusiasts and established communities keen on exploring the outdoors. Occupying 60,000 sq.

Outdoor 64

Outdoor Games Sporting Goods Accessories 64

Retail TouchPoints

MARCH 11, 2022

We found a $74 difference between the average order total between promoters ($137.11) — employees who are willing to recommend their brand as an employer of choice — and extreme detractors ($63.06).

Customer 290

Customer Retail Customer Experience Outdoor 290

Kissmetrics

AUGUST 27, 2020

We’re only recommending POS systems with hardware and software capabilities that will impact your business operations and help you maximize profit. These are the ones we recommend because you won’t have to buy different parts. We recommend Shopify POS if you want to launch a new ecommerce store or in the market for a new POS system.

POS 306

POS Payment Services Vend Payments 306

Sailthru

NOVEMBER 12, 2018

Cutting through the clutter becomes both more challenging and more crucial, and product recommendations are a great way to do it. Last year, the National Retail Federation found that more than half of holiday shoppers purchased an item recommended by a retailer. Product recommendations are a hallmark of personalized marketing.

Recommendation 74

Recommendation Gifts Shipping Costs Shipping 74

Optimizely

APRIL 2, 2020

Gardening/Outdoors, for example, is seeing a double-hit, with the traditional spring surge in combination with customers bringing their spring shopping online for the first time. Food & Beverage is also seeing growth, as customers shift to online buying from one of the largest brick and mortar holdouts.

Food and Beverages 195

Food and Beverages Marketing Outdoor Recommendation 195

Sailthru

JUNE 26, 2018

To thrive in the age of Amazon, sporting goods and outdoor brands brands must recognize that they have an edge. outdoor and sporting goods market is a big one, worth $120 billion. Sporting and outdoor brands can stay ahead. Context is especially important for sports and outdoor brands. Need inspiration? Check out REI.

Outdoor 68

Outdoor Sporting Goods Shipping Costs Recommendation 68

365 Retail

DECEMBER 11, 2024

According to research, over 80% of consumers trust online reviews as much as personal recommendations. For example, a coffee brand may notice that customers frequently post photos of their reusable mugs during outdoor activities. This insight could inspire marketing campaigns or even the development of new outdoor-friendly products.

Social Media 52

Social Media Outdoor eCommerce Customer Loyalty 52

Optimizely

JUNE 10, 2020

Surface product recommendations to your shoppers where they are and make sure they are relevant. Using a Customer Data Platform you can understand product performance and surface personalized recommendations through web modals and emails, driving more repeat purchases. A brand that does this particularly well is Outdoor Voices.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

365 Retail

MARCH 1, 2024

Arc’teryx Equipment, a Canadian brand acclaimed for its high-performance outdoor apparel and gear, has launched its most expansive European store yet in London’s Covent Garden as of Thursday, 29th February. This initiative is part of Arc’teryx’s commitment to sustainability and circularity in the outdoor industry.

Outdoor 111

Outdoor Apparel Books Events 111

UpSellIt

JANUARY 9, 2025

Consideration In the consideration phase, email fosters deeper engagement with personalized content like product recommendations and shopping guides. On the flip side, receiving both an SMS and an email with the same product recommendations can overwhelm a shopper. Instead, try a more thoughtful approach.

Channel 99

Channel Shipping Costs Outdoor Mobile 99

Retail TouchPoints

DECEMBER 29, 2021

As for the colors, neutral, earthy tones will take center stage, as these are hues that evoke nature and bring the outdoors in to create calmer environments. And AI allows companies to provide a unique design experience by recommending furniture, art or inspiration that fits the client’s particular style and preferences.

Hobbies 279

Hobbies Outdoor Technology Arts 279

Kissmetrics

AUGUST 13, 2020

Pop Video has partnered with hundreds of brands including Phillips 66, Academy Sports + Outdoors, and Mattress Firm to revolutionize the way their audiences consume and interact with digital content. Now you know my top recommendations. And they also believe your business deserves better, as well. Because it does !

Marketing 361

Marketing Social Media SEO Workshop 361

Talkoot

MARCH 4, 2021

In this post, I am going to cover 5 DTC brands in the outdoor apparel space that have done a great job using storytelling to build their brand and earn customer love. Storytelling in the outdoor apparel space. Brands also focus on community in their storytelling because outdoor sports are a social activity. Best Made axe.

Outdoor 78

Outdoor Information Apparel Live Chat 78

Retail TouchPoints

JUNE 13, 2024

However, it is the depth of programming planned that validates HOKA’s commitment to its core demographic of outdoor enthusiasts — from novices to specialists. As in any community-driven store, the goal is to build relationships and foster loyalty.

Demo 214

Demo Sporting Goods Workshop Technology 214

Optimizely

JUNE 13, 2019

Or, if they always like posts on your Instagram account about a particular brand of outdoor clothing, then you can send out a brand fan campaign or other personalized content. This campaign from apparel brand Saint Bernard does a fantastic job of recommending products based on customer affinities. First-party data.

Customer 270

Customer Outdoor Social Media Customer Loyalty 270

BigCommerce

MAY 8, 2017

Outdoor apparel may call for a raw natural look, while luxury brands favor a more glamorous appearance. We recommend this level of retouching in most instances. If you’re an outdoor apparel brand that prides itself on looking great while getting down and dirty, you don’t want your model’s face to look like it’s in a cosmetics’ ad.

Apparel 275

Apparel Outdoor Presentation Improvements 275

Kissmetrics

JUNE 14, 2017

EGO, a manufacturer of outdoor lawn equipment, sends their email subscribers announcements about upcoming deals. Another personalization example is to use past purchasing history to give product recommendations to your consumers. You don’t want to create this same experience for your consumers.

Channel 226

Channel Customer Jewelry Customer Data 226

BigCommerce

AUGUST 29, 2017

People trust what influencers say and which products and brands they recommend. For an outdoor apparel company, it’s natural to partner with hunting, fishing, and camping influencers. After all, influencer marketing is word-of-mouth marketing at scale.

Marketing 417

Marketing Customer BigCommerce Other 417

BigCommerce

JULY 25, 2017

When I first chatted with Corey in the fall of 2016, Exxel Outdoors ’ two flagship brands –– Kelty and Sierra Designs –– had just undergone a redesign that optimized for mobile and SEO using product page videos and responsive design. Ecommerce Strategies from Exxel Outdoors. Here are the tools Tyler recommends to get that done.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419

Retail TouchPoints

DECEMBER 29, 2021

As for the colors, neutral, earthy tones will take center stage, as these are hues that evoke nature and bring the outdoors in to create calmer environments. And AI allows companies to provide a unique design experience by recommending furniture, art or inspiration that fits the client’s particular style and preferences.

Hobbies 237

Hobbies Outdoor Technology Arts 237

UpSellIt

AUGUST 15, 2024

Don’t forget to promote your outdoor gear as the weather cools. Boost AOV with Seasonal Product Recommendations Personalization is essential for fostering customer loyalty and driving sales. AI Recommendations analyze customer behavior and purchase history to suggest products that align with their interests.

Marketing 138

Marketing Gifts Social Media Customer Loyalty 138

UpSellIt

MAY 20, 2024

As summer emerges, shoppers look for ways to enjoy the season through outdoor activities and festivities. Barbeque and fireworks celebrations are popular ways to celebrate, so anything someone might need to wear, use, or have outdoors is a potential marketing opportunity. billion in 2023 to celebrate July 4th.

Marketing 111

Marketing Gifts Outdoor Clothing 111

Omnisend

DECEMBER 15, 2023

Outdoor advertising Outdoor advertising intends to reach vast audiences and is strategically displayed in high-traffic public spaces. s email promotions include tailored product recommendations, makeup tips, introductions to new collections, and exclusive offers for products.

Outdoor 145

Outdoor Social Media Channel X-cart 145

Wiser

NOVEMBER 16, 2023

6: Home Appliances A multinational home appliances manufacturer closely monitors whether retail partners adhere to recommended retail prices. This data is then utilized to assess its impact on market share and to influence future promotions.

Electronics 148

Electronics Outdoor Payments Payment Services 148