28 Ecommerce Conversion Rate Optimization Steps Guaranteed to Increase Sales
BigCommerce
APRIL 12, 2017
Offer Free Shipping. Offering free shipping makes customers feel like they are getting some sort of deal even if they aren’t. Think you can’t offer free shipping? Increase your product prices to cover shipping cost if that’s what needs to be done. Is Free Shipping Really Sustainable? Use Coupon Codes.
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