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Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

That inherent distaste for the transaction phase is one reason payment companies are so eager to expand into other parts of the shopper journey. Embedded finance has become big business: McKinsey estimated that the sector reached $20 billion in revenue in the U.S. Denise Leonhard, VP and GM, Venmo.

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How Macy’s, Jacadi and Amazon Leverage the Bottom of the Funnel to Boost Conversions and AOV

Retail TouchPoints

Here’s how Macy’s , Jacadi and Amazon are leveraging innovative cart, payment, checkout and post-purchase experiences to drive conversions and even repeat purchases. The pop-up also features personalized product recommendations. How do you optimize that experience for the customer, but at the same time unlock value?

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Can Mobile Games Really Achieve >50% of Revenue From D2C?

FastSpring

the future of monetizing your game direct to consumer looks brighter than ever. That said, you might be wondering what strategies work within the confines of today’s rules and if it’s even possible to earn 50% or more of your game’s revenue through D2C. With changes to legislation in the EU and lawsuits in the U.S.,

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Shopping Cart Abandonment: 7 Tips to Capture Revenue

Groove

Shopping Cart Abandonment Tips. We recommend button sizes no smaller than 44 pixels by 44 pixels to accommodate finger tap on mobile devices. These interactions contribute to the overall checkout experience and are opportunities to make the process easier for your users. Implement An Optimized One-Page Checkout. Free Shipping.

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Ebay Aims to Support Sellers with Cash Advances, Streamlined Advertising Hub

Retail TouchPoints

Ebay is working to better support its sellers with a revamped advertising experience as well as a new Business Cash Advance offering that gives sellers quick access to revenue-based loans. The new financing option, part of Ebay Seller Capital , is being offered in partnership with embedding finance platform Liberis. “As

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Subscription Ecommerce Websites Saw 4,461% Revenue Boom in 5 Years: 20 Brands Reaping the Benefits

BigCommerce

In 2016, that revenue jumped to $2.6 And while the most popular subscription sites above are focused almost exclusively on membership and subscription services, know this: You don’t have to focus exclusively on subscriptions to make subscription ecommerce a profitable, predictable revenue driver. Word of mouth recommendations.

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SMS Marketing Doesn’t Suck: Here’s How to Use it To Generate Revenue

Kissmetrics

Watered-down, mobile-targeting tactics are costing you conversions, clients, and revenue. Here’s why (and how) you should revisit SMS marketing to generate revenue. SMS Marketing Tip #1. It’s giving you a simple one-click option to hook up your phone’s payment system with its offer. SMS Marketing Tip #2.

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