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Pay Per Click Advertising Platforms You Need In 2022

Groove

From social media platforms like Facebook, Instagram, Twitter, TikTok and YouTube to Google Shopping, there are a ton of ways to increase reach, visibility and brand awareness while growing your ad revenue. Here are some platforms we recommend exploring and implementing as part of your eCommerce advertising strategy this year!

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How A Paid Media Strategy Increased This Client's Revenue By 22%

Groove

Recommend cohesive strategy for current websites. Google Shopping, Search & Display Campaigns. In addition, we leveraged audience targeting, such as interest and affinity audiences, lookalike audiences, shopping cart abandoners, Facebook page visitors, YouTube channel visitors, website visitors and those who bought samples.

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Paid Search Strategy: 4 Tips To Drive More Customers

Groove

To help your eCommerce store find the right audience, we recommend using the following in your paid search strategy: Affinity markets. Use Google Shopping, Search & Display Ads. We recommend that your paid search strategy utilizes a combination of ad formats to attract, engage and nurture customers through the marketing funnel.

Customer 297
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What Marketing Automation Campaigns You Need to Start Doing ASAP

Kissmetrics

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. For example, I recommend using the “Send Welcome Email” option for new leads: This will send your new leads an instant welcome email, automating the whole process even more. Pro tip: I also recommend putting these new leads into their own group.

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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Given that each business is unique, the core concept we recommend is constant, strategic improvement. Pay-per-click (PPC). This is why SEO, PPC, and CRO tend to work best together. Fast site speed.

PPC 162
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5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

I recommend starting with four methods and tools: Method #1. Example: Shopping Cart Segment, Issue: Trust. 69% of shopping carts are abandoned (based on 37 different studies). I’ve covered Free-Return Policy impacts ecommerce PPC campaigns in a separate article. How do you find out what your customers want?

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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Shopping cart platforms like Shopify have eliminated many barriers of entry. Online shoppers don’t shop the same way as they used to back in the day. They ask for recommendations on Social Media. China is opening up to the world and technology is now affordable. Finding the right products to sell.

eCommerce 167