Kissmetrics

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. By humanizing your PPC ads, you can stand apart from your competitors. Before I go on, what do I mean by humanizing your PPC ads? Why Should You Humanize Your PPC Ads?

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PPC Customer Retention Social Media Consumer 195

Kissmetrics

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Which… is where an experienced PPC agency comes in.

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PPC Multi-channel Social Media B2C 279

Kissmetrics

AUGUST 21, 2017

PPC advertising should be straightforward. The trouble is that tracking PPC conversions in Google AdWords isn’t quite the same. Meaning that the last PPC ad someone clicks before conversion gets all the credit for that conversion. That’s because PPC attribution is designed to build demand now that you’ll convert later on.

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PPC Games Recommendation B2B 414

Kissmetrics

FEBRUARY 18, 2021

You can boost brand awareness with PPC (pay-per-click) campaigns that show your ads to people across the internet, including on SERPs, social media sites, in-app ads, banners on websites, and more. How Do PPC and Paid Social Campaigns Increase Brand Awareness? You can continue to run a PPC campaign while watching two goals.

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PPC Social Media Marketing Events 259

SellBrite

JUNE 28, 2021

One of the easiest ways to highlight your items is Amazon PPC. Amazon pay-per-click (PPC) advertising allows sellers to promote their items directly on the marketplace. In 2016, sellers using Amazon PPC doubled globally, and PPC clicks grew over 150%. A Quick Intro to Amazon PPC. Let’s dive in.

PPC 144

PPC Recommendation BigCommerce Other 144

Inflow Insights

JULY 29, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Today, we’re focusing on PPC. 10 Ways to Create a Killer Holiday PPC Strategy. To find success, your paid search ads campaigns should be optimized differently, too.

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PPC Toys Gifts SEO 166

BigCommerce

MARCH 23, 2017

PPC advertising is equal parts art and science. To help you optimize your PPC advertising campaigns from day one, I sat down with two analysts from CPC Strategy — Lewis Brannon and Jason Bell — who work with Fortune 500 brands to optimize their campaigns on a daily basis. Google Shopping Optimization Tips.

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PPC BigCommerce Recommendation Apparel 408

Groove

AUGUST 11, 2020

Paid Search Strategy: 4 Tips. In this blog, we're sharing 4 tips to optimize campaigns and increase revenue: Use audience targeting. To help your eCommerce store find the right audience, we recommend using the following in your paid search strategy: Affinity markets. Conduct a competitive audit. Demographics. Purchase intent.

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Customer PPC Shopping Carts Recommendation 285

Groove

FEBRUARY 17, 2021

Instagram Marketing Tips To Drive Traffic & Conversions. In this blog, we share 10 Instagram marketing tips to help you enhance your social media branding strategy, build a brand community and drive eCommerce sales. One of our favorite Instagram marketing tips is influencer marketing. Use Influencer Marketing.

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Social Media Marketing eCommerce Gifts 364

Kissmetrics

DECEMBER 2, 2021

That’s why today, I will run through my top digital marketing tips for the holidays. 9 Digital Marketing Holiday Tips. Use these nine digital marketing holiday tips to guarantee a holly-jolly holiday season. My last holiday marketing tip doesn’t technically involve the holidays at all. OK, enough background information.

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Marketing Shipping Costs Gifts Beauty and Health 307

PERQ

NOVEMBER 1, 2024

These multifamily advertising tips will help. Below, we share our team’s top five tips for getting the most out of your advertising budget and filling those empty units fast. #1 Here are 6 steps we recommend for mastering your multifamily budget : Involve owners and asset managers. Balance your spending across channels.

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PPC Books Management Information 36

PERQ

NOVEMBER 1, 2024

These multifamily advertising tips will help. Below, we share our team’s top five tips for getting the most out of your advertising budget and filling those empty units fast. #1 Here are 6 steps we recommend for mastering your multifamily budget : Involve owners and asset managers. Balance your spending across channels.

PPC 36

PPC Books Management Information 36

Wiser

DECEMBER 1, 2017

PPC advertisers are focusing more on the long-term promotion rather than just running specials on those specific two days (Cyber Monday and Black Friday). . PPC Holiday Tips for Q4 2017 & Q1 2018 . If you would like to deep dive into each of these tips, you can visit our blog post here.

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PPC Shipping Costs Apparel Social Media 74

SellBrite

FEBRUARY 21, 2018

One of the easiest ways to highlight your items is Amazon PPC. Amazon pay-per-click (PPC) advertising allows sellers to promote their items directly on the marketplace. In 2016, sellers using Amazon PPC doubled globally, and PPC clicks grew over 150%. A Quick Intro to PPC. Let’s dive in. On a product page.

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PPC Recommendation Merchant Services Management 144

Kissmetrics

AUGUST 5, 2021

Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. With the short attention spans of Gen Z and millennials, Snapchat recommends writing copy that’s easy to understand, is localized for your audience, and has an offer message within the first two seconds of the ad.

Social Media 348

Social Media eCommerce Download White Paper 348

Kissmetrics

DECEMBER 22, 2020

In fact, 49% of users say they rely on recommendations from influencers on Twitter to make purchase decisions. Nearly 89% of marketers say that influencer marketing campaigns’ ROI is the same or better than other marketing channels like SEO or PPC. This is a highly effective strategy. Marketers like influencer promotions too.

eCommerce 356

eCommerce Payment Services Marketing Shopify 356

Inflow Insights

JANUARY 13, 2022

While a stellar eCommerce content strategy and scalable content production are keys to producing new content, today we’ll focus on ensuring your old content stays in tip-top shape — to keep driving traffic from search engines, even if those pages lose their original spots in the results pages. How to Create “Quality” eCommerce Content.

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eCommerce SEO Recommendation Article 136

Inflow Insights

AUGUST 25, 2021

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. We’ve compiled a list of 10 insider tips to help you create a solid marketing strategy that will boost your eCommerce sales this holiday season. And that’s just the tip of the iceberg.

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eCommerce Marketing Shipping Costs Social Media 109

Kissmetrics

JANUARY 25, 2021

This is a simple and strategic way to upgrade your automated PPC ads. Google recommends not using this feature unless you are a skilled ad tester, as it will impede the ability of the responsive search ad software. All you need to do is pay your regular PPC fees and let Google take over from there. The best part?

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PPC Recommendation Information Improvements 306

Groove

APRIL 1, 2020

How to Increase AdWords Conversions: If you're looking to improve performance, drive more leads and increase AdWords conversions, we recommend following the tips below: Create a mobile-friendly landing page. When it comes to PPC, your company has a very short amount of time to pull in users and drive them to convert. Conclusion.

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PPC Mobile Improvements Recommendation 234

Omniconvert

JULY 16, 2019

Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

eCommerce 109

eCommerce Recommendation Marketing Blog 109

Kissmetrics

MARCH 23, 2021

A PPC ad can highlight what sets your podcast apart from its competition. Cost-effective advertising: PPC is a cost-effective way to promote your podcast because you pay based on clicks, impressions, or conversions. PPC campaigns on LinkedIn will be key to attracting like-minded podcast listeners. Target the Right Audience.

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PPC Social Media Reference Download 261

Kissmetrics

MAY 21, 2021

With all this in mind, let’s look at using Excel to boost your paid ad or pay-per-click (PPC) campaigns. As I’ve touched on, the goal of creating a PPC campaign is to get as many clicks and conversions as possible. Say you’re creating a PPC campaign around video marketing. Should I Use Excel or Google Sheets?

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PPC SEO Management Marketing 284

Groove

MARCH 23, 2020

We recommend creating at least 3 to 5 offers to begin with, and they can be adjusted as needed. Tip sheets. When it comes to blogging, we recommend allotting a certain number of blog posts to the topics that your campaign covers. Be sure you're following these social media branding tips to complement your effective strategy.

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Marketing Social Media PPC Webinar 195

Kissmetrics

OCTOBER 15, 2020

For example, if I’m looking for a new Chinese restaurant to try out, I might type in: Chinese restaurants near me best Chinese restaurants in Chicago Chinese restaurant recommendations. Over half of consumers search for reviews and recommendations online before making purchases. Optimizing for Google AdWords and PPC.

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SEO PPC Blog Information 363

Inflow Insights

SEPTEMBER 27, 2021

We’ll cover it all in this blog, including: How Google Shopping and Search Ads track out-of-stock products How out-of-stock listings affect your PPC ads And which seven strategies you should use for your out-of-stock product listings. The platform will continue delivering your PPC search ad as a search result no matter what.

PPC 127

PPC Merchant Services Recommendation Supplies 127

Kissmetrics

NOVEMBER 19, 2020

The ads work just like regular PPC ads. But unlike Google’s PPC ads, there are some limitations. To get you started, here are some tips along with some Google recommendations: Differentiate Your Organization. For further tips for creating successful Google ads, visit their support page. Do they donate?

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PPC Marketing Social Media Other 326

Inflow Insights

NOVEMBER 15, 2021

We use it frequently to monitor top-performing products on a client’s site and in their PPC campaigns, keeping an eye on seasonality, product categories, and other important metrics to optimize our current Google Ads marketing strategy and plan ahead for next season. We created this template to keep that information all in one place.

PPC 112

PPC eCommerce Download Supplies 112

Algopix

JULY 31, 2019

Or is your business growing so well that you want to hire a PPC manager who will manage your ad campaigns so you can focus on more important areas of your business? To help you with your decision, we will give you 5 tips on how to find the perfect service provider. Another way would be to ask in Facebook groups for recommendations.

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PPC Fulfillment Recommendation Management 60

365 Retail

NOVEMBER 14, 2022

Using a sound PPC and SEO strategy to support enticing promotions is a surefire tactic to create a buzz around your brand early on. However, if you really want to get ahead of the trend and guarantee a busy retail season, here are some of the top tips to maximise sales: . Inventory management is key.

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Shipping Costs Payment Services Merchant Services Order Fulfillment 57

Inflow Insights

DECEMBER 8, 2021

We recommend auditing specific aspects at different times, to align with varying development cycles and allow for continuous improvement. Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Table of Contents.

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Improvements Marketing PPC SEO 106

BigCommerce

MARCH 3, 2017

I could dive in and tell you all about PPC (which I will) or how to optimize your site for search (which we will talk a bit about), but neither of those activities will get you a 10x boost in traffic without content marketing. PPC Campaigns: How Should You Advertise Your Content? Which PPC Platform Should You Use?

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PPC eCommerce Social Media Blog 417

Inflow Insights

AUGUST 4, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Keep reading to check out the full list, or jump to any of our individual tips below: Use seasonal ad creative. 10 Tips for Engaging eCommerce Social Media Holiday Ads.

Social Media 134

Social Media eCommerce Gifts Recommendation 134

Inflow Insights

OCTOBER 3, 2017

Using inclusive copywriting (tips here included using neutral pronouns, limiting the use of humor and cultural references, and keeping language simple – Casandra recommended using Hemingwayapp.com for this). Rand encouraged the audience to ask themselves, “How is cultural conditioning biasing me?”

Books 60

Books Recommendation Presentation SEO 60

Kissmetrics

MARCH 8, 2021

The average CTR for PPC ads is even worse at 2%. SMS Marketing Tip #1. SMS Marketing Tip #2. SMS Marketing Tip #3. SMS Marketing Tip #4. SMS Marketing Tip #5. Emails can sit unread for days, phone calls can go unanswered, but text messages are almost always read immediately after they’re sent.

Payments 354

Payments Marketing Payment Services Mobile 354

Smile.io

FEBRUARY 4, 2020

In this article, we’ve outlined seven tips to help you get started! Tips for growing and retaining your customer base. We’ll share a few of our favorite tips below. For example, if you sell pet products, you could create blog posts that share training tips, pet facts, or other interesting things pet owners might enjoy.

Customer 50

Customer PPC Social Media Merchant Services 50

Kissmetrics

APRIL 12, 2021

It’s tempting to drop lots of cash on PPC ads with Google or Facebook when you want to increase your sales revenue. Consider using this outline to create your case studies: Last, but far from least, if you are going to launch a PPC ad campaign , make sure you go about it the smart way. Rethink the Need for Advertising.

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Marketing Social Media PPC Customer 356