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3 Inbound Marketing Trends to Master in 2021

Kissmetrics

To top it all off, inbound marketing trends shift almost as fast as SEO tactics. So instead of competing for ad space and buying slots, you focus on developing your blog, SEO presence, and social media platforms. You can achieve this with great SEO, blogging, social publishing, and more. The second stage is Convert.

Marketing 318
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How to Build a Lead Magnet Into Your Product to Fuel Growth

Kissmetrics

White Papers. Combined with some SEO work, we end up ranking quite high on Google search results for keywords our target audience is searching for in their time of need. They rank first for the keyword “free SEO audit” with their free SEO Audit Tool. Exclusive videos. But they can also be: Discounts. Free shipping.

SEO 279
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Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

28% of marketers use automation in their PPC advertising efforts. 54% marketers name search engine optimization (SEO) as a top initiative for their brand this year. But SEO isn’t only for low-budget brands. SEO is the most important initiative for brands making $10-$100 million in annual revenue this year.

Marketing 172
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January 2022 SEO News Recap

ROI Revolution

In our January 2022 SEO News Recap, explore the most recent news and updates from ROI’s SEO experts on search engine optimization, including insights into how Google ranks fluff content, SEO for Shopify, a new Google Shops section in organic search results, and more. Yoast SEO Is Coming to Shopify!

SEO 78
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Replatforming Your Website: Avoid Marketing Pitfalls

ROI Revolution

What about your SEO? This report will help you understand and navigate the pitfalls, as well as detail how to avoid them and how to transition your site effectively while minimizing the impact on your site traffic, SEO, and sales. SEO Pitfalls: Organic Search. Will you lose traffic due to the changes? Claim your copy here!

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Programmatic Advertising Trends That Are Driving the Future of Ecommerce

ROI Revolution

To gain more insights into the current state of AI in digital marketing, peruse the following resources: Using AI for SEO How Will AI Affect PPC? To learn more about what the cookieless future means for programmatic, read our white paper on Programmatic Advertising in a Cookieless World.

eCommerce 148
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Top Customer-Driven B2B eCommerce Trends

GetElastic

Check out our white paper to learn more about the latest technology, how leading brands are using it today, and how to effectively leverage your team to get started. Key statistics show: 41% of large companies consider link building as the most difficult SEO tactic ( Source ). billion for SEO services in 2018 alone ( Source ).

B2B 146