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How We Helped Skreened Achieve 360% ROAS on Their Google Shopping Campaigns

Inflow Insights

Many eCommerce retailers struggle to coax results out of their paid search campaigns — especially without an experienced marketer manning the helm. In this case study, we’ll explain how we did it, with a few Google Shopping Ads strategies you can use for your online business today. Skreened was no different.

PPC 103
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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

PPC advertising is equal parts art and science. To help you optimize your PPC advertising campaigns from day one, I sat down with two analysts from CPC Strategy — Lewis Brannon and Jason Bell — who work with Fortune 500 brands to optimize their campaigns on a daily basis. Of course, with so much opportunity comes a cost.

PPC 408
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42 Top Ecommerce Podcasts That Will Transform You Into an Ecommerce Magnate

Ecommerce Platforms

Ecommerce Minute hosts Bart Mroz and John Suder bring you your daily dose of all things ecommerce tech, and retail news. Behind every successful online retail store lies tactical strategies, powerful tools, and dedication. This is a raw podcast created for online retailers by online retailers. Ecommerce Minute.

eCommerce 187
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10 Ideas for eCommerce Holiday Email Marketing Campaigns in 2021

Inflow Insights

By planning today, you’ll avoid spending your energy making last-minute tweaks while other valuable sales opportunities slip by — especially if you’re a small business making the most of the limited staff you have. Most online marketing — like PPC and paid social — is intrusive. What are the Benefits of Holiday Email Marketing?

Marketing 144
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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Automotive retailers saw the highest average order value ($235.10) , followed by retailers within the Sports & Outdoors ($143.50) and Home & Garden ($103.60) categories. Small Business Saturday. Niche PPC Strategies. Small Business Saturday: +22.79%. Small Business Saturday: Mobile: 55%.

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How to Create The Perfect Call-to-Action

Kissmetrics

According to Small Biz Trends, 70% of small business B2B sites lack a call-to-action. A study conducted by Massey University Marketing Professor Harald Van Heerde and his co-researchers from Tilburg and Maastricht Universities examined household data from 16,512 customers. And, even worse, some aren’t using them at all.

PPC 335
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Shopify Communities: Top 5 Shopify Forums Online  

AcquireConvert

Be aware that Shopify partners use the forum to contact retailers and provide potential services – but it’s generally all done in good faith and in the spirit of helping small business owners. Many case studies also show how different solutions have been applied in the real world.

Shopify 36