Kissmetrics

JUNE 16, 2021

If Google is the most popular search engine, you should be listing your PPC ads on it. What’s more, you should be tracking the most popular topics and keywords in your industry to better inform your PPC research. Well, there are a few analytics tools available, including my own Ubersuggest. How to Use Google Alerts for PPC Ads.

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Kissmetrics

MAY 6, 2021

Pay-per-click (PPC) ads are one of the most effective ways to drive growth for your new business. Unlike brand building, content marketing, and social media, PPC ads can drive traffic today. Below, you can learn more about why PPC ads may be the way to go for your business and find tips for to make the most of them.

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Kissmetrics

MARCH 19, 2021

992532_An Introduction to Pay-Per-Click (PPC) Paid Marketing_031721. The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. To help make sure you’re getting your PPC right, here’s my introduction to pay-per-click marketing. What is Pay-Per-Click (PPC) Marketing?

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PPC Marketing Social Media SEO 287

Kissmetrics

NOVEMBER 17, 2020

It’s no secret: the world of PPC advertising is not for the faint-hearted. AI tools can help you write ad copy that produces results. How Can Artificial Intelligence Help Your PPC Campaigns? 6 Ways AI Can Help You Write Good PPC Ad Copy. Many tools can help you write ad copy. AI can help you with that.

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PPC SEO Technology Social Media 332

Kissmetrics

FEBRUARY 18, 2021

You can boost brand awareness with PPC (pay-per-click) campaigns that show your ads to people across the internet, including on SERPs, social media sites, in-app ads, banners on websites, and more. How Do PPC and Paid Social Campaigns Increase Brand Awareness? What apps or tools do they use?

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PPC Social Media Marketing Events 259

Kissmetrics

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Not all PPC agencies are equal.

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PPC Multi-channel Social Media B2C 279

Kissmetrics

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Trending Topic vs Evergreen PPC Ads. PPC ads that aren’t evergreen mostly relate to trends or temporary campaigns.

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PPC Shipping Costs Reference Beauty and Health 203

Groove

JUNE 11, 2020

From Google Shopping ads to social media advertising, Groove is here to help you increase ROI and improve overall conversion. 8 eCommerce PPC Tips. If you want to improve your paid media conversion rate, follow these 8 PPC tips convert searchers into customers: Know your demand curve. Show ads at the right time.

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PPC eCommerce Mobile Mobile eCommerce 367

Kissmetrics

DECEMBER 4, 2020

With pay per click (PPC) advertising, you can bring people directly to your real estate website, where you own the medium and are in control of how you present yourself. PPC campaigns aren’t usually difficult to set up. PPC Real Estate Marketing Trends. This is where pay per click (PPC) comes in.

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PPC Marketing Social Media Information 269

Kissmetrics

APRIL 22, 2021

You opt for a PPC campaign to promote your products on Google. Why You Should Use Programmatic Buying in Your PPC Campaigns. Since the entire process is automated, advertisers can scale their PPC campaigns with minimum effort while staying within their budget. A PPC campaign can lead to thousands of impressions and clicks.

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PPC Information Marketing Consumer 277

Groove

OCTOBER 3, 2024

Unlike traditional marketing firms that may focus on print, radio, or television advertising, digital marketing companies utilize online channels like search engines, social media , email, and websites to promote your brand.

eCommerce 290

eCommerce Marketing Social Media PPC 290

Kissmetrics

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. By humanizing your PPC ads, you can stand apart from your competitors. Before I go on, what do I mean by humanizing your PPC ads? Why Should You Humanize Your PPC Ads?

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PPC Customer Retention Social Media Consumer 195

Groove

OCTOBER 2, 2024

Digital Marketing Agency Services Defined Digital marketing refers to content creation and dissemination through digital media channels—websites, landing pages , social media, and email—and promoting that content using various strategies. Explore our eCommerce PPC services to learn more.

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PPC eCommerce Marketing SEO 276

Kissmetrics

SEPTEMBER 1, 2021

Artificial intelligence (AI) tools for media let you create content at scale in a previously impossible way and you don’t even need design experience to create something impressive. On a seemingly daily basis, new AI tools emerge to help people create articles, video scripts, logos, and more. AI isn’t new. KinetiX Cost.

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Article Subscription Demo eCommerce 363

Kissmetrics

APRIL 27, 2021

International PPC campaigns work best when you understand your target audience and appeal to the local culture. Here are seven top tips for running international PPC ads to give you the knowledge necessary to succeed anywhere on the planet. International PPC Ad Strategies. As advertisers, we want our ads to stand out.

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Inflow Insights

JANUARY 21, 2022

If your eCommerce business wants to scale up your pay-per-click (PPC) campaigns, you might wonder if PPC management software is the solution. Everywhere you look, these tools promise simpler and quicker campaign management, automatic recommendations and bid adjustments, and savings on hiring costs for PPC experts.

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PPC Management eCommerce Recommendation 110

Kissmetrics

FEBRUARY 18, 2021

This is where marketing tools come into play. In many cases, the same tools that help monitor your own web performance can also help you gather data on your competition. You might be using some of these tools already, without using the features that help you evaluate your competitors. Ubersuggest – A Tool for Keywords.

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Social Media SEO Blog PPC 351

Kissmetrics

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Then, you set certain parameters for the AI tool to follow. The findings?

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Subscription Article Social Media Blog 309

Kissmetrics

DECEMBER 22, 2020

You could also invest in some tools that will make working with influencers simpler. How Using Social Media Influencers Can Grow Your E-commerce Brand. Influencer marketing is the practice of working with well-known social media users to grow your brand. Marketers like influencer promotions too.

eCommerce 356

eCommerce Payment Services Marketing Shopify 356

Inflow Insights

JULY 29, 2021

Today, we’re focusing on PPC. 10 Ways to Create a Killer Holiday PPC Strategy. Download our free campaign budget analysis tool for an easy-to-use spreadsheet. Pro tip: Work with your SEO and social media teams to make sure your copywriting strategies are aligned during this crucial time. Optimize your product feed.

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PPC Toys Gifts SEO 166

Kissmetrics

FEBRUARY 10, 2021

You can use an analytics tool like UberSuggest to identify which funnel conversion methods are working and which methods aren’t, and make necessary adjustments. Be sure to use Google Analytics or another analytics tool to determine which pages are highest converting. Optimize Landing Pages for Top of the Funnel.

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PPC Social Media Books Improvements 315

PERQ

MARCH 20, 2024

PERQ announced its strategic move into the PPC advertising space with the acquisition of key assets from a prominent industry player specializing in multifamily marketing. Prior to joining PERQ, he founded a successful marketing agency where he managed marketing efforts for over 12,000 units with an annual PPC spend exceeding $5 million.

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PPC Social Media Marketing Events 36

Kissmetrics

DECEMBER 16, 2020

You need to go further to engage your target audience and convert them by personalizing the whole marketing experience through interactive marketing tools. What Are Interactive Tools in Marketing? Finally, a website catches your eye because there’s an interactive tool designed to help you pick a hair color. The answer is: Yes!

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Social Media Accessories Marketing Improvements 252

Inflow Insights

MARCH 24, 2020

When eCommerce businesses want to scale up their pay per click (PPC) campaigns, they may wonder if PPC management software can help. Companies selling this type of software promise simpler and quicker campaign management, automatic recommendations and bid adjustments, along with savings on hiring costs for PPC consultants.

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PPC Management eCommerce Recommendation 92

Store Growers

FEBRUARY 27, 2021

When it comes to keywords research tools, Semrush is one of the top tools on the market. I’ve been a customer of theirs for years because they have a pretty good combo of tools that cover both PPC and SEO. Most other tools focus on one or the other. Second its competitive research for SEO or PPC purposes.

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PPC SEO Article Beauty and Health 91

BigCommerce

MARCH 23, 2017

For ecommerce businesses, there are few better advertising tools and channels out there than Google and Facebook. PPC advertising is equal parts art and science. If you’re running a PPC campaign, then you have a clear idea of what keywords are your top performers. Of course, with so much opportunity comes a cost.

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PPC BigCommerce Recommendation Apparel 408

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Marketing departments can automate repetitive tasks such as email marketing, social media posting, and even ad campaigns. Marketing automation has saved me countless hours that I would have spent on email and social media.

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Social Media Marketing Shopping Carts eCommerce 313

Ecommerce Platforms

MAY 24, 2023

To help you browse through some of the most popular marketing tools that are powered by AI, the following list guides you along 10 of the best AI marketing tools. In this article: What is an AI Marketing Tool? What are the Best AI Marketing Tools? What to Look For When Choosing an AI Marketing Tool? Chatfuel 1.

Marketing 118

Marketing SEO Payment Services Social Media 118

Blue Winston

JUNE 3, 2021

Thanks to Marketing Automation , you can choose from various tools to automate your desired marketing efficiently and reliably. If you ever wondered how to manage your personal time, budget and marketing strategy, you are guaranteed to find answers in marketing automation tools. That’s pretty much what these tools do.

Marketing 67

Marketing Social Media B2C PPC 67

BigCommerce

MARCH 3, 2017

I could dive in and tell you all about PPC (which I will) or how to optimize your site for search (which we will talk a bit about), but neither of those activities will get you a 10x boost in traffic without content marketing. Social Media Marketing: How Should You Share Your Content? What Should You Write About?

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PPC eCommerce Social Media Blog 417

Kissmetrics

MARCH 23, 2021

Paid ads are an effective tool to boost your audience. A PPC ad can highlight what sets your podcast apart from its competition. Cost-effective advertising: PPC is a cost-effective way to promote your podcast because you pay based on clicks, impressions, or conversions. Why should people tune into your episodes? Facebook Ads.

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PPC Social Media Reference Download 261

Inflow Insights

NOVEMBER 12, 2019

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

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PPC eCommerce Management Seminar 92

Kissmetrics

NOVEMBER 15, 2021

This tool identifies current and existing trends in search marketing. Google Trends is an incredible tool that helps marketers identify trending topics across varying industries. Marketers who use this tool are doing so because they understand the importance of capitalizing on trends. Get Ideas for Social Media Campaigns.

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Marketing eCommerce Social Media Cryptocurrencies 335

Wiser

JULY 25, 2023

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. They can also use social media platforms such as Facebook or Twitter to reach out to potential customers.

Small Business Retail 147

Small Business Retail Social Media PPC Events 147

Kissmetrics

JULY 9, 2021

Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. The growth of influencers and social media platforms is astounding, to say the least. My favorite tool is HYPR. So how do you compete?

Social Media 359

Social Media Travel PPC Recommendation 359

Groove

NOVEMBER 12, 2021

It’s critical for online retailers to have (at minimum) a basic understanding of pay-per-click, or PPC, advertising because it’s an optimal tool to leverage when you want a leg up on the competition. The ability to add a social media extension to show the number of followers an account has. Which Costs More?

PPC 195

PPC Merchant Services Social Media eCommerce 195

Kissmetrics

NOVEMBER 26, 2020

SEO, PPC, even some social media sites can drive online sales for your luxury brand. From SEO to PPC, apps to AR, there are loads of marketing strategies to explore. This could be a social media platform you want to pay particular attention to; it could be Google; it could even be a custom app.

Marketing 363

Marketing PPC SEO Social Media 363