Unlocking the Value of Fit Tech: Personalization and Recommendations
Retail TouchPoints
SEPTEMBER 11, 2024
As a result, brands and retailers of all sizes are implementing new tools, both in stores and online, to not only reduce returns but also to help customers find their ideal apparel and footwear sizes faster and easier. Of course, the more precise and detailed a customer can get, the more accurate the fit recommendations will be.
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