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With tools like AI, predictive analytics, and robust eCommerce platforms, businesses can streamline operations, expand their reach, and deliver superior customer experiences. Enhanced Customer Experience : Self-service portals and personalized recommendations empower B2B buyers to make informed decisions without delay.
The Jointly app provides a journaling tool for consumers, allowing them to record the specific effects of the products they try, rating them from one to 10 on how effectively they helped the consumer hit their goal, whether that be to reduce anxiety, boost creative output or combat chronic pain. or Whats a good edible for hiking?,
The Home Depot has unveiled Magic Apron, a proprietary suite of generative AI tools designed to help customers with their home improvement needs and projects. Although Magic Apron is largely a customer-facing solution, the retailer noted that it also will serve as a foundational tool for store and contact center associates.
Citing research revealing that one-quarter of UK shoppers spend more than 10 minutes deliberating in the wine aisle, Marks & Spencer is testing an AI-powered Wine Finder tool. The Wine Finder is able to access this catalog to match recommendations with in-stock wines.
A properly functioning site search solution is one of the most critical yet underutilized tools available to eCommerce merchandisers. Understanding search intent and getting the right customers in front of the right products is the best way to boost both conversion and the average order value of first-time and return buyers.
To help grow your eCommerce email list, let's take a look at some proven lead-generation tactics and powerful tools for email list growth. We also recommend keeping pop-up form fields to a minimum. Weve been using tools like JustUno and HubSpot to create pop-ups for ourselves and our clients.
Post-purchase follow-up emails can include thank-yous, product recommendations, or cross-selling offers. They are a powerful tool for increasing customer loyalty. Tip : Use personalized product recommendations based on the customer’s previous purchases to make your follow-up emails more relevant and valuable.
Target has joined the likes of Nordstrom , Amazon , Etsy and Walmart with the launch of new generative AI-powered shopping tools, including a Gift Finder and digital shopping assistant. The tool will search Targets toy assortment and recommend a lineup of ideas. or Does this product contain artificial fragrance or dye?
This can be as simple as addressing recipients by name or as advanced as sending recommendations based on prior purchases. You can also use customer actions to trigger specific emails—for example, sending a purchase confirmation when someone completes an order or providing product recommendations based on their browsing history.
In this complete guide to boosting your online store’s performance, we'll go over all the tips, tools, and features you can use for BigCommerce optimization. If you're looking for a less technically challenging way to approach BigCommerce website customization, check out the Page Builder tool that's integrated into Stencil.
Whether customers decide to shop online, use the mobile app or are face to face with an associate, Tractor Supply offers a number of tools that enable inventory visibility, seamless service and fast checkout. The tool is loaded with Tractor Supplys product information as well as general Life Out Here knowledge.
As a result, brands and retailers of all sizes are implementing new tools, both in stores and online, to not only reduce returns but also to help customers find their ideal apparel and footwear sizes faster and easier. Of course, the more precise and detailed a customer can get, the more accurate the fit recommendations will be.
Increase Website Traffic In addition to having well-optimized eCommerce SEO strategies , we recommend that companies take advantage of content like blogs, downloadable eBooks, case studies, infographics, and white papers to drive website traffic. Our favorite tools include HubSpot and Klaviyo.
Searchspring , a search, product merchandising and personalization platform, has added Searchspring Personalized Email Recommendations to its Personalization Suite. The solution was launched through an integration with Klaviyo, a unified customer platform.
Farfetch uses a generative AI tool called Phrasee to improve its email marketing campaigns. Two key applications of generative AI in retail customer experience include developing AI bots for customer service agents and sales enablement tools for in-store associates.
GlassesUSA.com has long deployed a range of technologies, including computer vision and AR try-on technology, to streamline product discovery and provide better recommendations. Pairfect Match AI also takes into account factors such as face shape and style preferences in making personalized recommendations.
Storefront Pro offers end-to-end control, from discovery through weekly ad integration and personalized recommendations to seamless checkout with loyalty programs and even fulfillment and customer care,” said Alice Luong, Director, Ecommerce and Retail Media at Instacart in a statement. locations in August 2024.
Artificial intelligence (AI) tools for media let you create content at scale in a previously impossible way and you don’t even need design experience to create something impressive. On a seemingly daily basis, new AI tools emerge to help people create articles, video scripts, logos, and more. AI isn’t new. KinetiX Cost.
Healthcare providers can now leverage a suite of digital tools from Instacart that are designed to enhance collaborative care, promote healthy choices and deliver nutritious food to patients and their families, particularly those living in food deserts or needing a medically restricted diet. “We
Conversational search interfaces, which mimic natural human interaction, will make it easier for customers to find exactly what they are looking for, as well as make recommendations for additional products. In 2025, intuitive search capabilities powered by gen AI will transform how customers discover products, both online and in stores.
AI agents dont just suggest products they personalize recommendations, streamline decision-making and handle routine tasks like grocery replenishment. And this holiday season has shone a spotlight on these AI-powered tools, proving consumers eagerness to use them. This is more than just some gimmicky new tech.
Let's embark on a journey through the world of email marketing AI tools, exploring their remarkable capabilities and uncovering how they elevate the effectiveness and impact of email campaigns. AI-powered email marketing tools represent a transformative leap forward, merging human creativity with the computational power of AI algorithms.
Tools like SEMrush and Google Keyword Planner can help you understand and develop the long-tail keywords that will attract your target audience. We generally recommend staying under 60 to 65 characters. We still recommend having a unique meta description for your item, even if you have detailed product descriptions.
But online shoppers tend to expect just a bit more guidance, which is why ThredUp has unveiled a suite of new AI-powered shopping tools designed to make finding unique fashion finds faster and easier. A snapshot of ThredUp’s Style Chat tool.
The payments provider also is adding new tools designed to help retailers and content creators engage with their audiences in more effective ways. Customer Tools Enable Greater Discovery Customer-facing additions include the new discovery shopping feed, powered by Klarna’s in-house AI recommendation engine.
More and more consumers, who previously turned to Google search for product recommendations whether for your brand, category or a specific item you sell are now experimenting with AI tools like OpenAIs ChatGPT, Google Gemini and others. The AI Overview makes it significantly less likely that shoppers will get there.
4 New AI-Powered Features for Associates and Consumers New consumer- and associate-facing tools from Verizon include: Personal Research Assistant , which empowers frontline teams to provide employees with fast and easy access to the information they need to serve specific customers.
Businesses striving to meet these expectations are turning to AI-powered knowledge graphs a cutting-edge tool that connects disparate data points to create a holistic understanding of customers. Knowledge graphs provide the tools to meet this demand while improving operational efficiency and customer satisfaction.
The technology, it turns out, largely functions as promised: AI is in fact quite good at making personalized recommendations. Meanwhile, 60% said they would be unaffected by AI recommendations. For instance, one thing we know matters substantially more to consumers than shiny AI tools are well-designed, smoothly functioning websites.
With Travel Shops, Expedia is aiming to bridge the gap between creators’ travel recommendations and consumers’ purchases. “Travel Shops are a first-of-its-kind travel platform that bridges the gap between content creators and travelers, creating a central hub for curated travel recommendations and a seamless shopping experience.
But businesses are discovering that digital tools can provide customers with a new way to provide a personalized and engaging shopping experience. The search bar can be enhanced with autofill options like “suggested” or “similar” product recommendations. Personalization goes beyond discovery, as well.
This is why Cozy Earth taps longer-form content, visuals and dynamic product recommendations to support welcome and nurture email sequences, cart and browse abandonment flows, post-purchase engagement emails and win-back/loyalty campaigns. Cozy Earth is further optimizing its marketing efforts using tools like Send Time AI and Audience AI.
During the heart of the holiday season, experiential toy retailer Camp launched Gift Finder , an interactive tool designed to help site visitors find the perfect gift for everyone — from infants to adults. The more data the engine gets, the more tailored the recommendations are.
For the most part, I recommend creating links in and among long-form articles. We always recommend updating your old articles regularly. You don’t need more links to these pages. Obviously, if you’re trying to drive conversions using a squeeze page or sales page and the opportunity is right, link to it.
By partnering with TikTok star Corporate Natalie, Walmart Business is offering sage advice, a curated marketplace shopping experience for holiday party needs and even tailored product recommendations via the Gift Finder tool, which allows shoppers to sort ideas by price range, customer rating, availability, delivery speed and brand.
As a result, businesses are expediting their adoption of new tools and technologies and ultimately evolving their business strategy. In response to these disruptions, we’re seeing a rise in the adoption of digital tools such as blockchain, artificial intelligence and predictive analytics.
Lowe’s has introduced a Digital Home Platform that offers members of the retailer’s MyLowe’sRewards program free, personalized information about the products in their homes — including warranties, manuals, maintenance guidelines, how-to content, recommended subscriptions and replacement parts.
A better solution is to address the root causes of returns by using AI-driven customer support tools, predictive analytics and solutions that help customers find the right product from the outset. And in many cases, customers purchase the wrong product due to unclear descriptions, poor recommendations or limited guidance.
” As a result, Hawkins recommends retailers set some of these tried-and-true” practices aside, so teams can expand their creative boundaries and consider the benefits of new tools, technologies and practices.
A More Personalized Approach: AI-Driven Personalization Personalized product recommendations based on customer behavior and preferences also can reduce returns. Accurate and detailed descriptions reduce the chances of customers purchasing items that dont meet their needs or expectations, helping to curtail returns.
Google is helping shoppers streamline this journey, further bridging the gap between idea (or inspiration) and tangible product recommendations. Now shoppers can use descriptive language to define their ideal product and find viable and shoppable product recommendations.
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