Retail TouchPoints

MAY 26, 2021

Now, video tech has advanced far enough to offer the relevancy and connection that customers have come to expect. . Let’s Talk Facts: Personalized Videos Benefit your Marketing Strategies. 87% of businesses see video marketing as an asset worthy of investment. In just one video marketing push, N.E.W.

B2B 206

B2B Recommendation Events Marketing 206

Kissmetrics

MARCH 30, 2021

If you produce video content, you need to do everything in your power to stand out. Understanding how to edit videos can help you look more professional and increase the efficacy of your video content. How to Edit Videos: 10 Essential Steps. I’m not focusing on any specific video editing software in this guide.

Information 216

Information Outdoor Social Media SEO 216

Kissmetrics

JUNE 1, 2021

If you’re looking for YouTube video ideas to make an impact on YouTube or other platforms, you’re in the right place. Videos are a powerful tool for marketing and advertising, but unfortunately, there’s no secret formula for being successful with videos. 20 Great YouTube Video Ideas. Explainer Videos.

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Webinar Travel Games Article 317

365 Retail

JANUARY 3, 2024

The thing is that the algorithms of this application are still an unsolved mystery, and there are no guarantees that the video will get into the recommendations and get a lot of reactions, even if you try to make your clip fit the framework of this social network. And videos with transitions are one of them.

Recommendation 52

Recommendation Events Retail 52

Kissmetrics

NOVEMBER 30, 2020

Studying how people use video search to find the content they want is an essential but often neglected area of marketing. When we understand how video search engines work, we can begin to devise marketing strategies around this traffic source. What Is Video Search? What makes someone look for a specific video?

SEO 281

SEO Recommendation Hobbies eCommerce 281

Kissmetrics

SEPTEMBER 9, 2020

However, one type of SEO that still is underutilized is VSEO: video search engine optimization. Although a lot of brands are incorporating video content into their overall online marketing strategies, most SEOs don’t place a high priority on it. It’s the same with video content. Build Links/Generate Social Shares.

SEO 302

SEO Definition Other Presentation 302

Kissmetrics

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. What Does It Mean to Embed a Video?

SEO 259

SEO Blog Improvements Channel 259

Kissmetrics

SEPTEMBER 14, 2021

If you follow video marketing trends, you might have noticed an increase in animated videos starring anime-style avatars. VTubers (short for virtual YouTubers) are content creators who use animated avatars and stop motion graphics in their videos, rather than their physical likeness. What Are VTubers? What Do VTubers Do?

Games 231

Games Social Media Channel Marketing 231

Retail TouchPoints

NOVEMBER 26, 2021

One of the most significant trends over the past several years has been the adoption of cloud-based services, spearheaded mainly by an increasing number of IoT and video solutions being deployed in the retail market. Instead, it becomes an operational expense in the form of a subscription fee paid yearly, quarterly or monthly.

Retail 264

Retail Operations Customer Experience Technology 264

Store Growers

MARCH 7, 2024

Last Updated on March 7, 2024 Recommendations play a key role in Google Ads. So in this article, I want to go through all the Google Ads recommendations and show you which ones to trust, and which ones to stay away from. In this list, you’ll see a few recommendations with this alarm icon. Worth trying out!

Recommendation 91

Recommendation Improvements Definition Other 91

Kissmetrics

OCTOBER 9, 2020

YouTube videos reach more than 2 billion users a month —about one-third of the entire internet’s traffic. However, if you want to use YouTube videos to drive traffic and revenue, you need to deep into the data. How do you know whether your video has impacted your business? It’s possible! What Is YouTube Analytics?

Channel 279

Channel Improvements SEO Information 279

Retail TouchPoints

JULY 29, 2022

This is where video and multiple product shots become important. There are a lot more live videos and livestreaming.”. From a brand perspective, just doing what the brand does best is always recommended,” said Gai. “I “The first section [on Tmall’s mobile app] is a drop-down video,” said Gai. “

Mobile 274

Mobile Consumer eCommerce Customer 274

lateshipment

APRIL 17, 2020

Video email marketing is an efficient way to engage your users on a personal, individual level, and yet so many retail businesses don’t make the most of this email marketing strategy. The trick with video email marketing is not relying on traditional marketing approaches. So what is it that businesses are getting wrong? Be Concise.

Marketing 245

Marketing Shipping Costs Retail Social Media 245

RetailWire

SEPTEMBER 20, 2022

People on YouTube may hit the “dislike” button for videos they watch but that will do little to alter future recommendations, according to researchers who analyzed more than 567 million videos on the social media site.

Recommendation 40

Recommendation Social Media Article 40

lateshipment

JANUARY 23, 2023

However, one medium that has been at the forefront as a marketing tool in the current year seems to be video advertising. There are a few tips and tricks that any e-commerce store can adopt to captivate the attention of customers by using videos. Apart from that, videos are an excellent form of storytelling.

eCommerce 130

eCommerce Social Media Other Events 130

Ecommerce Platforms

OCTOBER 11, 2021

From YouTube to video on demand (VOD) stores, it's clear that video content has a foothold in the worlds of learning, entertainment, and ecommerce, considering many creators make solid incomes selling tutorials on topics like photography, business, and even unique areas like gardening, romance, and fingernail art.

Payment Services 210

Payment Services Payments Subscription Beauty and Health 210

Forrester eCommerce

MAY 17, 2024

The new product supports various UX research methods like video feedback, unmoderated usability testing, card sorting, and tree testing, and leverages AI to generate insights and recommended actions. Adding UX […]

Recommendation 273

Recommendation Customer Experience Customer 273

Retail TouchPoints

NOVEMBER 8, 2024

” Turning the Traditional Website into a ‘Branded Video Game’ The site will help shoppers find personalized product recommendations through Benefit’s Holiday Gift Guide , which features a quiz to match users with the perfect products. ” Image courtesy Benefit Cosmetics

Games 278

Games Gifts Omnichannel Recommendation 278

Ecommerce Platforms

AUGUST 11, 2022

The best OTT platforms offer a fantastic way for companies to share video content with fans and build an engaged online community. With an OTT platform, content creators can build online hubs for their videos, monetize their work in a range of different ways, and explore the benefits of both live streaming and video on demand.

Payments 104

Payments Multi-channel Payment Services Subscription 104

Retail TouchPoints

APRIL 24, 2023

Shopping Creator Recommendations In-Store With creators helping to close the gap between brands and customers, creator-guided shopping will influence consumers through all aspects of their discovery journey — including in-store. And we’ll continue to see a sizable and growing number of consumers shop in-store from creator recommendations.

Social Media 289

Social Media Electronics Accessories Recommendation 289

Retail TouchPoints

NOVEMBER 5, 2024

Lowe’s has introduced a Digital Home Platform that offers members of the retailer’s MyLowe’sRewards program free, personalized information about the products in their homes — including warranties, manuals, maintenance guidelines, how-to content, recommended subscriptions and replacement parts.

Document 162

Document Recommendation Subscription Supplies 162

ROI Revolution

OCTOBER 18, 2023

Watch the video to learn how to use GA4 to take your brand where it’s meant to go this holiday season. We really recommend doing that and investigating those options. The post Video: Using GA4 to Optimize Your Holiday Strategy appeared first on ROI Revolution. Once you have that, there’s a world of possibilities.

Books 78

Books Recommendation Channel Other 78

RetailDive

MARCH 25, 2021

The platform is experimenting with a feature that lists products and related items in between recommended videos.

Recommendation 123

Recommendation 123

Retail TouchPoints

NOVEMBER 20, 2024

Nordstrom’s Revamped App Aims for Inspiration Image courtesy Nordstrom Nordstrom’s refreshed mobile app features a completely new look and feel on the homepage alongside a range of new features, including: Interactive editorial content like trend reports, which blend the expertise of Nordstrom’s stylists with the power of generative AI to create (..)

Events 233

Events Recommendation Gifts Mobile 233

RetailMinded

MARCH 29, 2024

Videos have lots of potential for reaching a large audience. However, many will agree that videos are difficult work, and some may not even know where to begin. Videos need time and commitment, but sometimes, you might not have enough time to put in the work. That’s why video automation tools were created.

Marketing 52

Marketing Retail SEO Article 52

Retail TouchPoints

DECEMBER 14, 2023

The virtual sessions take approximately 15 minutes; customers can choose whether to have a video consultation or text chat. “Hair color is not a one-size-fits-all approach, and consumers are looking for a personalized regimen based on their goals,” said John Goss, President of Sally Beauty in a statement.

Shopping Carts 263

Shopping Carts Recommendation Consumer Customer 263

ROI Revolution

OCTOBER 6, 2020

Amazon just announced the most recent addition to its Sponsored Brands ad type: Sponsored Brands Video. Now, Amazon vendors and sellers with Brand Registry can upload videos to their Sponsored Brands campaigns (in the US, UK, and DE). Amazon has been testing Sponsored Brands Video as a closed beta for almost a year.

Recommendation 78

Recommendation Customer Other Marketing 78

SellBrite

DECEMBER 14, 2018

If you want one quick, easy, and relatively inexpensive way to help boost the performance of your ecommerce pages, video could be your answer. Creating a brand video or commercial was once an expensive, complicated task that only major companies could afford. Video is the new normal. What is a product video?

eCommerce 117

eCommerce Social Media Recommendation Consumer 117

Retail TouchPoints

AUGUST 9, 2024

TikTok users will now see Amazon product recommendations directly within the “For You” feed. A HerCampus study found that 74% of Gen Z internet users search on TikTok, with 51% preferring it over Google due to its engaging video-based format. The end result is designed to be a secure, fast and easy one-time set-up.

eCommerce 254

eCommerce Recommendation Events Consumer 254

Ecommerce Platforms

MARCH 19, 2018

Product videos have the ability to help people better understand the information or product you are selling. According to Kissmetrics —a blog about analytics , marketing , and testing—viewers are anywhere from 64-85 percent more likely to buy a product after watching a product video. Concise : Nobody wants to watch a long boring video.

Demo 162

Demo eCommerce Information Presentation 162

RetailWire

MAY 31, 2022

Jones Road Beauty is paying customers like Addie Neri to post videos about its products on TikTok. Neri uses Bounty, an app that allows shoppers to make money posting product review and recommendations.

Customer 59

Customer Recommendation Article 59

Retail TouchPoints

AUGUST 7, 2023

The service, which debuted in November 2022, now provides message-based consultations in 34 states and video visits nationwide. Depending on the state where they’re located, customers can connect via messaging or video call without requiring an appointment or insurance coverage.

Shipping Costs 245

Shipping Costs Subscription Shipping Recommendation 245

Groove

JULY 22, 2024

With this in mind, we're sharing some of our favorite UI design trends for you to watch out for this year: Flat UI Minimalism Brutalist Complex Gradients Video Illustration Flat UI Lately, user interface design has grown to be simple and straightforward. See below how QARDS uses a gradient on its homepage: Video Why read when you can watch?

eCommerce 195

eCommerce Magazine eCommerce Design Presentation 195

Retail TouchPoints

APRIL 25, 2023

Customer Tools Enable Greater Discovery Customer-facing additions include the new discovery shopping feed, powered by Klarna’s in-house AI recommendation engine. The feed was designed to give shoppers highly personalized recommendations to make it easier to find items relevant to their needs.

Payment Services 290

Payment Services Social Media Recommendation Consumer 290

Retail TouchPoints

JANUARY 4, 2023

By using high-quality images and videos of products, customers are drawn closer. While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. Some brands, however, have not shied away from this challenge.

eCommerce 302

eCommerce Omnichannel Comparison Shopping Recommendation 302

Retail TouchPoints

SEPTEMBER 12, 2023

Here’s what TikTok Shop has on tap: In-feed video and live shopping: Users canshop tagged products directly from videos and Lives in the For You feed; A product showcase where users can browse products, read reviews and purchase directly from a favorite brand’s profile. reads the company announcement.

Merchant Services 278

Merchant Services Payment Services Multi-channel Shopify 278

Ecommerce Platforms

APRIL 29, 2019

Well, this article will guide you through the process and show you some of the best YouTube marketing techniques you, as a blogger, can use to grow your video channel and your blog reputation. Video content is powerful. However, what really interests us is the fact that 87% of online marketers are using video content right now.

Blog 171

Blog Channel Marketing Article 171