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Forrester’s List Of Ransomware Resources

Forrester eCommerce

With ransomware continuing as a high-impact problem (with seemingly no end in sight), we’ve put together some useful ransomware resources for security practitioners. S&R pros can use these resources to help prevent, protect, detect, and respond to ransomware outbreaks.

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Ikea Shows Support for LGBTQ+ Community by Furnishing Resource Room at Howard U.

Retail TouchPoints

Bucking the mini-trend of brands moving away from diversity, equity and inclusion initiatives, Ikea has furnished a redesigned resource room for LGBTQ+ students at Howard University. The redesigned resource room at Howard features Ikea products, including its Bestå storage units, Kallax shelving and Boaxel wall-mounted systems.

Events 147
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10 Snapchat Ads Strategies, Tips, and Resources

Kissmetrics

Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. 10 Snapchat Ad Strategies and Resources. Here are some of the best Snapchat ad strategies and resources to help you mimic their success and grow your business. Ad Copy Resources.

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Two ERP Waves Now Live — The Forrester Wave™: Enterprise Resource Planning Solutions For Product-Centric Industries AND For Service-Centric Industries, Q2 2024

Forrester eCommerce

Forrester recently published two Wave evaluations on enterprise resource planning (ERP) solutions — The Forrester Wave™: Enterprise Resource Planning Solutions For Product-Centric Industries, Q2 2024 and The Forrester Wave™: Enterprise Resource Planning Solutions For Service-Centric Industries, Q2 2024, reflecting the differing capabilities and criteria (..)

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The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization.

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Link Building Strategies and Resources for Busy Marketers

Kissmetrics

Use Resource Links From Trusted Sites. It’s time to start using resource links from trusted sites. A resource is like a guide that you create or compile for your target audience. If you can create an even bigger resource article than the one above, you’ll get more backlinks. Keep Track of Your Backlinks.

Marketing 347
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50+ Incredible Link Building Resources to Increase Your Search Rankings

Kissmetrics

Link Building Resources for Beginners. The Beginner’s Guide to Link Building : A comprehensive link building resource for beginners. Broken Link Building: What You Need to Know to Get Links : Learn how to identify broken links on other sites, and recommend your resource as a replacement. New to link building? Think again.

SEO 352
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16 Go-to-Market Plays for Your Entire Sales Funnel

But personalized prospecting is possible at scale with the right resources in place. Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. At ZoomInfo, we’ve found that a rock-solid go-to-market playbook is key.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue.

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The 5 Stages of Account-Based Marketing — and How to Win Them All

Running an ABM program on data you don’t trust means wasted time, resources, and lost revenue. Data is the fuel that powers your ABM engine. Without it, you can’t find and reach your target accounts. And yet only 43% of marketers are completely satisfied with the quality of their data. ZoomInfo’s MarketingOS changes all that.

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2020 Database Strategies and Contact Acquisition Survey Report

Database benchmarks for education and resource prioritization. Insights detailed within this report include: Tools marketers are using to gain deeper intelligence on current and prospective customers for better targeting and messaging. New tactics to acquire data to reach marketing goals.

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Do You Have an Immediate Need for Skilled Offshore Staffing?

With the proliferation of offshoring options comes an increase in human resources challenges when using overseas employees. Download this comprehensive guide, "Overcoming Human Resource Management Challenges in Offshoring Teams," to learn more!

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The Ultimate Marketing Efficiency Checklist

Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have! However, you might be able to squeeze more value from the tools and processes you’re already using.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Brendan Witcher - VP, Principal Analyst at Forrester

We will cover: Generative AI (genAI) as a key player in digital business How augmented reality (AR) will drive efficiency and productivity More targeted tech shifts with a decrease in replatforming project frequency The defunding of legacy solutions and reallocation of resources for measurable results Collaboration between social and retail media players (..)