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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Every SEO strategy session with clients these days should include a moment of recognition and praise for how hard business owners are working to keep serving the public amid monumental challenges. The Ace Hardware franchise does a good job of letting shoppers know which items are available at a local store and which must be shipped.

SEO 264
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The Step-by-Step Guide to Improving Google Rankings Without Getting Penalized

Kissmetrics

I’m going back to basics with on-page SEO to help you understand the new SEO rules, learn how to optimize for both humans and search algorithm crawlers, and to master on-page and off-page SEO. I could jump right into some actionable SEO strategies to use on your site right now. I learned this the hard way.

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72% of Sites Fail Ecommerce Site Search Expectations: 3 Steps + a Checklist to Ensure Yours Isn’t One of Them

BigCommerce

And yet, most ecommerce brands treat on-site search as an afterthought. But you shouldn’t, because ignoring on-site search results in: Lower desktop average order value. Reduced SEO – and thus, less organic traffic. Those things matter, sure, but it is the difficulty in shipping that is the real issue. Try it out!

eCommerce 378
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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing? Paid Search Marketing for E-commerce. Not quite.

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2024 Holiday Advertising Insights to Inspire your 2025 Digital Strategy

ROI Revolution

Dont cap yourselves on budget before the holiday, and if your business offers rush shipping options, it’s much cheaper to take advantage of last-minute shoppers. Insights from this trend should carry into your 2025 strategies not only for the holidays but across the board.

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The Best Website Builders (In-Depth Review)

Kissmetrics

SEO – Some website builders have tools that allow you to rank better in Google searches. Marketing tools – You may also need other marketing tools, such as forms, pop-ups, and chat boxes. The platform is designed for bloggers, optimizing content management, and SEO. Who should use it.

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2021 Holiday Shopping Ecommerce Stats & Trends [November 2021]

ROI Revolution

Many retailers are encouraging customers to buy products earlier than usual to give plenty of lead time for orders to be fulfilled and shipped. The combination of inventory and fulfillment issues plus heightened consumer demand will make inventory, fulfillment, and shipping much bigger concerns this year than in previous years.

eCommerce 144