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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

To guard against member indifference, retailers may want to consider adopting subscription program elements that can both boost “stickiness” and reveal more about customers’ wants and needs. of respondents), as well as free or discounted shipping (the next-highest response at 63.2% ). As a whole, loyalty programs are quite popular.

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With Consumers Awash in Subscriptions, Brands Set Sights on Paid Membership

Retail TouchPoints

The subscription economy has been the subject of dire headlines recently, with terms like “subscription fatigue,” “ the great unsubscribe ” and even “ subscription apocalypse ” being bandied about. The Subscription Trade Association ’s (SUBTA) annual report found that nearly all ( 95.8% ) U.S.

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Wayfair Launches Paid Loyalty Program Offering 5% Rewards and Free Shipping

Retail TouchPoints

Wayfair has introduced Wayfair Rewards , a loyalty program with a $29 annual subscription price.

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Want to Cut the Cost of Fast Fulfillment? It All Starts with Inventory Placement

Retail TouchPoints

The problems with getting products to people quickly and cheaply are well-known: consumers want fast fulfillment, which is costly to provide, but they don’t want to pay high (or really any) shipping fees. Even Amazon , the trendsetter in fast fulfillment, isn’t immune to higher labor costs.

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How to Launch a Subscription Box For Your Company

Kissmetrics

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? According to MarketsandMarkets , the subscription and recurring billing market will grow to around $7.8 How to Create a Subscription Box.

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5 Tips for Maintaining Subscription Momentum

Retail TouchPoints

subscription ecommerce sales will continue to see double-digit growth over the coming years, swelling from $33.48 That’s a good sign for CPG brands, which are capable of making the most seamless transition to subscriptions: deodorant, toothpaste, diapers and even smoothie packets quickly become part of consumers’ routines.

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What Is AOV? Meaning, Importance & Tips to Improve Average Order Value

Groove

When you are able to boost the average amount of money that a customer spends on each order, you can reduce the need to acquire more customers and potentially cut shipping costs. This could help your company grow while minimizing your advertising expenses. Reach out to us today for a consultation.