article thumbnail

Meta, Amex and TikTok Offer Holiday Help to Small Businesses

Retail TouchPoints

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. small business owners.

article thumbnail

How Retailers can Combat the Rising Threat of Theft

Retail TouchPoints

Retail theft is on the rise, and many businesses are grappling with the financial fallout. In recent months, The Home Depot, Foot Locker, Target and other retail giants have suggested that shoplifting is cutting significantly into their respective profits. According to a June study by the U.S. billion in 2021.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Data Will be Key to Retail Success in 2021

Retail TouchPoints

Without question, the COVID-19 pandemic proved to be quite a disruptor for retailers, as in-store sales dropped and other options, like ecommerce and buy online, pick up in-store (BOPIS) surged. With that in mind, here are three predictions for retailers in the coming year. Real-time data is the key for 2021. CPG will thrive with D2C.

article thumbnail

AmEx Launches ‘Door to Shop Small’ Campaign for 2023 Holiday Season

Retail TouchPoints

The 2023 American Express Shop Small Impact Study reveals that most consumers (78%) believe that small businesses are “essential to their community.” However, given the current economic environment, 88% of small businesses indicate that they need support from customers in their communities.

article thumbnail

‘Cash or Card?’: Why More Financing Choices Drive Consumers’ Decisions on Which Retailers to Shop

Retail TouchPoints

The customer experience is paramount to the success of today’s retailers. A recent study of more than 4,700 consumers from Bread Financial indicates payment choices — including retail store credit cards, bank branded credit cards and buy now, pay later (BNPL) — at checkout have become a major factor in pleasing shoppers and closing a sale.

article thumbnail

Walmart, Amazon, Meta Showcase Support for SMBs with New Data, Services

Retail TouchPoints

As National Small Business Month kicks off, some of the biggest names in U.S. To understand the current mindset of small-business owners given the challenging economic climate, Amazon conducted a poll in partnership with Walker Sands. Not surprisingly, given that small businesses account for 99.9%

eCommerce 282
article thumbnail

Google Rolls Out New Tools to Help Merchants Stand Out on Search

Retail TouchPoints

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI tools for product imagery and a more detailed business information module in search results.