Retail TouchPoints

DECEMBER 9, 2024

Rather than actively seeking out products, younger consumers more frequently discover them through engaging, immersive content on social media platforms like TikTok and Instagram. Consumers now prioritize how a product can immediately fit into their lifestyle, with social content shaping their choices.

Consumer 277

Consumer Social Media Fulfillment Shipping Costs 277

Forrester eCommerce

JULY 8, 2021

The channel is very large, highly diverse, and incredibly decentralized. Channel partners know that to be successful, they need to carve out a niche — whether that be by line of business, by industry (and, increasingly, by subindustry), by size of customer, geographically, technologically, and by business model.

Social Media 535

Social Media Channel Technology Customer 535

Retail TouchPoints

OCTOBER 27, 2024

They’ve been shaped/scarred by not one but two global economic traumas — the Great Recession of 2008-2009 and the COVID pandemic — and they’ve grown up with social media playing an increasingly large (and loud) role in shaping culture, including how these consumers shop, research and purchase products and services.

Social Media 321

Social Media Magazine Consumer Payment Services 321

Retail TouchPoints

NOVEMBER 27, 2023

With sleek packaging, an assortment of fun colors and luxurious scents, Touchland sanitizers are equal parts helpful and enjoyable, creating a lot of creative opportunities on social media. That all transpires through our social media presence.” Everyone comes to the table with ideas and backs them with data.

Social Media 296

Social Media Gifts Omnichannel Consumer 296

Groove

NOVEMBER 9, 2024

Here are a few of the ways that an agency enhances blog content marketing for eCommerce: Research & Strategy: Content marketing agencies research audience pain points and trends to develop blog strategies that resonate with readers and rank well. Other content types that are well worth leveraging include social media and video.

Blog 367

Blog eCommerce Marketing SEO 367

Retail TouchPoints

NOVEMBER 29, 2024

South Koreans enjoy blazing digital infrastructure and high social media engagement through platforms such as KakaoTalk and Naver Shopping. There also seems to be a greater willingness among APAC consumers to buy directly through social media, in-app.

Social Media 278

Social Media Beauty and Health Payment Services Consumer 278

Kissmetrics

NOVEMBER 15, 2021

One great way to figure out what is popular is with Google Trends. This tool identifies current and existing trends in search marketing. This article will help you understand how to use Google Trends and the specific steps you can take to maximize your efforts. What Is Google Trends? In comes Google Trends.

Marketing 335

Marketing eCommerce Social Media Cryptocurrencies 335

Retail TouchPoints

DECEMBER 27, 2024

Theyve grown up with devices in hand, and social media is their base of operations. But reaching them requires more than flashy social campaigns or discounts theyre more resilient to being marketed to as well as ham-fisted attempts to study them. Theyll reach $12 trillion by 2030. But how they use these platforms matters.

Social Media 278

Social Media Retail Shipping Costs Mobile 278

Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. For online retailers that want to stay relevant and competitive, it’s important to stay on top of the latest trends and strategies. Social commerce value will keep on growing.

Social Media 320

Social Media Beauty and Health Multichannel eCommerce 320

Retail TouchPoints

DECEMBER 9, 2024

The trend is being fueled in part by the popularity of social media unboxing and haul trends, but also by an increased desire from consumers for experiences following the forced isolation of the COVID years. The Rise of the Advent Calendar And Cheese Brothers isnt the only brand to capitalize on this trend.

Small Business Retail 272

Small Business Retail Shipping Costs Gifts Social Media 272

Retail TouchPoints

FEBRUARY 12, 2025

Dicks Sporting Goods is expanding its Dicks Varsity Team content creator and influencer program by inviting consumers who have a passion for both sports and social media to join. Applications close on Feb.

Sporting Goods 257

Sporting Goods Social Media Consumer Gifts 257

Retail TouchPoints

SEPTEMBER 20, 2024

It’s not exactly startling news; by now, most policymakers and consumers are aware, at least at a high level, that social media and streaming services have been collecting user data for years , often without clear indications that they were doing so or opportunities for users to opt out.

Social Media 264

Social Media Consumer Information Subscription 264

Forrester eCommerce

JANUARY 11, 2021

Change management has continued to be a hot topic on social media and customer inquiry. As a process symbolizing traditional IT service management and the ITIL framework, it’s under increasing pressure to modernize in response to Agile and DevOps trends.

Management 526

Management Social Media Customer 526

Retail TouchPoints

DECEMBER 17, 2024

Love Stories TV is at the heart of this trend, and now Davids Bridal and Pearl Media Network will serve as the ultimate inspiration network. Its no longer just a 12 -month planning cycle people are diving into years of planning and consuming content that sparks ideas, often via video, which outperforms every other medium.

Social Media 246

Social Media Gifts Consumer Retail 246

Retail TouchPoints

DECEMBER 6, 2024

A revamped product assortment that leans into trend-forward products and styles mimicking parents’ personal styles, including mini me versions of fashionable items. The company also is unveiling new artwork, fonts, colors, prints and fabrics based on consumer insights and trends. Can you share some examples of what that entails?

Apparel 289

Apparel Fashion Social Media Consumer 289

Retail TouchPoints

NOVEMBER 26, 2024

However, according to the latest research from Marigold’s recently published Relationship Marketing Trends: Brand Rankings Report , there are things consumers look for beyond price that drive purchase decisions. There are many reasons why consumers choose the products they buy and the brands they buy them from.

Consumer 290

Consumer Channel Social Media Mobile 290

Retail TouchPoints

FEBRUARY 14, 2025

For those who arent familiar, Digital PR is the practice of placing trend-led data, quotes and creative within editorial sections of publications, often with a hyperlink back to the brand domain. Finding a transparent way to get skincare and haircare products featured is vital. And that means having a stand-out Digital PR strategy.

Beauty and Health 232

Beauty and Health Social Media SEO Consumer 232

Retail TouchPoints

NOVEMBER 12, 2024

Recent Uniqode survey data reveals surprising trends in consumer attitudes towards QR codes: Virtual try-on potential : 40% of respondents showed high interest in using QR codes for virtual try-ons or product visualization. The campaign generated over 2 million scans in 24 hours, driving significant app traffic and social media buzz.

Gifts 275

Gifts Magazine Information Social Media 275

Forrester eCommerce

JULY 11, 2021

Those on infosec social media were flooded with bikini selfies protesting the harassment that a woman received for posting her own bikini selfie. The week of July 12 was a big one (not in a good way) for showcasing the persistence and depth of harassment and exclusion for women in cybersecurity. Men and women took […].

Social Media 545

Social Media Customer 545

Retail TouchPoints

DECEMBER 2, 2022

In fact, a big part of their job these days is staying on top of what’s trending online. The store has had an ecommerce site for over 20 years now, and more recently social media has been taking a larger role in the business. Leveraging social media to ensure the store’s product offerings stay in sync with consumer demand.

Social Media 290

Social Media Multi-channel WooCommerce eCommerce 290

Retail TouchPoints

JUNE 3, 2021

Ecommerce University was developed to dig into the new, emerging and evolving trends driving this exciting era of retail. Influencer Myths, Trends and Best Practices: New Rules for Brands of All Sizes. Automatically crop, resize and format assets specific to the user’s browser and device. In fact, it is going to be a $13.8

eCommerce 361

eCommerce Omnichannel Merchant Services Channel 361

Forrester eCommerce

MAY 10, 2023

Creators — individuals who make and monetize social media content — matter to brands because they wield the power to make ideas, trends, songs, or products go mainstream overnight. They […]

Social Media 358

Social Media B2C Marketing Customer 358

Retail TouchPoints

DECEMBER 18, 2024

Today, shoppers can easily browse and purchase products through various platforms, including computers, smartphones and social media. Dont think for a moment that the trend will stop with Colorado and Minnesota. No surprise, they believe an RDF would be easy to implement and would generate considerable revenue.

Retail 278

Retail Clothing eCommerce Social Media 278

Retail TouchPoints

JULY 10, 2024

The ability to gather information from mobile app sales, social media and points of sale may be especially helpful for understanding a brand’s relationship to the customer, and the Gen Z cohort more specifically. Retail evolution is inevitable and relentless – successful retailers adapt nimbly to ever-changing customer and trends.

Retail 261

Retail Social Media Point of Sale Information 261

Retail TouchPoints

APRIL 8, 2024

Navigating TikTok Trends Navigating the ever-evolving landscape of TikTok takes agility as a marketer. Finding a product that will be successful on the platform is often the first step in leveraging TikTok trends. Here are some strategies for navigating the often chaotic world of TikTok viral marketing.

Social Media 264

Social Media eCommerce Marketing Consumer 264

Retail TouchPoints

MAY 23, 2023

consumers keep spending despite historically high inflation, and with so many brands vying for attention in the digital space, it’s important to stay up to date with the latest trends to remain competitive. Digital marketing is a constantly evolving field — and new trends often emerge due to changes in consumer behavior and technology.

Marketing 278

Marketing Multichannel Social Media Subscription 278

Retail TouchPoints

DECEMBER 12, 2023

Nothing really, except they are all up-and-coming trends that will drive consumption in 2024, according to Pinterest. But unlike the many other companies and organizations making end-of-year predictions, Pinterest makes the case that its trends are more on point than others’ because the searches on its platform are more forward-looking.

Clothing 278

Clothing Social Media Fashion Consumer 278

Retail TouchPoints

JANUARY 24, 2024

Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce. Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Retail TouchPoints

APRIL 24, 2023

The 2023 State of Creator-Guided Shopping Trends Report from LTK states that 44% of Gen Z and 42% of millennial respondents are going to stores to buy creator-recommended products. Gen Z ranks Influencers as the most trusted to help with purchase decisions — beating social media ads and celebrities.

Social Media 289

Social Media Electronics Accessories Recommendation 289

Retail TouchPoints

SEPTEMBER 25, 2024

For several years now, consumers’ search behavior has been trending away from generic search engines and toward platforms like Amazon and social media sites. The new advertising solution builds on TikTok’s previously released Search Ads Toggle offering, but it gives brands more control and advanced targeting capabilities.

Social Media 288

Social Media Jewelry Management Consumer 288

Retail TouchPoints

NOVEMBER 7, 2024

Keep the conversation going with your audience throughout the year using your typical touch points — such as newsletters, social media engagement or outside-the-box campaigns — to keep your brand top-of-mind when consumers are looking to shop for the products or services your brand sells.

Marketing 278

Marketing Social Media Consumer Events 278

Retail TouchPoints

OCTOBER 4, 2023

Flexibility and timeliness are absolutely key when it comes to responding to fast-moving buying trends, as retailers must balance longer-term buying choices with customers’ shorter-term impulse decisions. Provide a Brilliant User Experience Speed is key when capitalizing on short-term buying trends.

Omnichannel 264

Omnichannel Merchant Services BigCommerce Payment Services 264

Retail TouchPoints

FEBRUARY 28, 2022

For example, companies can use NFTs to build brand awareness and to tap social media amplification, viewership and sentiment analysis to measure impact, according to McQueen. Although royalties are the easiest ways for brands to measure and quantify success, opportunities certainly exist beyond them.

Consumer 325

Consumer Social Media Arts Retail 325

Retail TouchPoints

MAY 12, 2023

If the findings of Deloitte ’s 17th annual Digital Media Trends report are any indication, TikTok Killed the Television Star could be on the horizon. Across all generations, a majority say they watch UGC videos on social media. Could we soon have a follow-up to the Buggles’ 1981 song Video Killed the Radio Star ?

Games 310

Games Social Media Multi-channel Consumer 310

Retail TouchPoints

SEPTEMBER 25, 2024

Following the same trend, usage of buy now, pay later (BNPL) financing solutions also are expected to reach record levels this holiday season. share) which includes social media influencers, at 7% to 10%. Throughout 2024, Adobe’s data showed that influencers are converting shoppers 10X more than general social media activity.

Social Media 280

Social Media Sporting Goods Consumer Electronics 280

Wiser

FEBRUARY 4, 2025

These products dominate social media feeds and thrive on online marketplaces, appealing to consumers who prioritize convenience and visual impact, even if the solution is temporary. The Challenge for Traditional Retailers While this trend is gaining momentum, many traditional home improvement retailers have been slow to adapt.

Improvements 78

Improvements Retail Social Media Workshop 78

365 Retail

DECEMBER 24, 2024

This trend has had a ripple effect on retail, revitalising urban shopping districts and creating new opportunities for businesses to cater to a more mobile workforce. Against this backdrop, here are five key trends set to shape the retail industry in 2025. The launch of Future Stores on Oxford Street exemplifies this trend.

eCommerce 64

eCommerce Retail Omnichannel Technology 64