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Inside the Real-World Santa’s Workshop that is PersonalizationMall.com

Retail TouchPoints

It truly is a real-world Santa’s Workshop, although it didn’t reach its current scale overnight. These include moving from largely direct-response marketing into more upper-funnel campaigns, as well as expanding the company’s social media presence.

Workshop 275
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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

From workshops and boot camps to hearing from industry leaders you often read about in the news, these are the IRCE 2018 moments that aren’t to be missed. It is the industry’s most trafficked annual conference combining high-profile brand executive tracks down to workshops to train junior employees. Post-IRCE Workshops.

Workshop 419
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Retail Media Networks: The Key to Winning CPG Partnerships this Holiday Season

Retail TouchPoints

Retailers should emphasize their ability to maintain consistent messaging and branding across in-store, online, mobile and social media platforms. Emphasize Integrated and Co-Branded Campaigns Utilizing integrated campaigns across various channels is a strategic necessity in today’s omnichannel landscape.

Retail 278
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Hobbycraft to Open Seven New Stores in 2025

365 Retail

With each new store opening, Hobbycraft aims to create a community of makers through expert crafting colleagues, dedicated craft spaces, and customer experiences ranging from workshops to live demonstrations. Hobbycraft’s new stores also host regular workshop sessions led by store colleagues.

Workshop 108
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Becoming a Part of Our Customers’ Relationships

Retail TouchPoints

These include experiential programs where customers can learn and engage in everything from workshops to shared hobbies with others. The engagement we saw with our Alice’s Table workshops led us to bring a new offering to our customers for Mother’s Day — a live shopping event.

Customer 277
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How Social Commerce Will Reshape Retail: From Content Creation & Partnerships to In-Store Experiences

Retail TouchPoints

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use cases and applications, it will significantly shape how both shoppers and businesses spend their time and money. However, this doesn’t mean that the existing social media playbook needs to be completely rewritten.

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What Gen Z Expects from In-Store Experiences: Shared Values and Community Connections

Retail TouchPoints

Inside Gen Z Archetypes During the research process, MG2 identified four consumer archetypes that study participants were asked to opt into, including: The Happily Detached — consumers who are tech-savvy but don’t want to live and breathe on social media, according to Gonzalez.