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FTC Tackles Tricky Subscription Tactics with Click-to-Cancel Rule

Retail TouchPoints

The Federal Trade Commission has passed a final “click-to-cancel” rule that will require subscription companies to make it as easy for consumers to cancel their enrollment as it was to sign up. Too often, businesses make people jump through endless hoops just to cancel a subscription,” said FTC Chair Lina Khan in a statement.

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2024: A Bittersweet Beginning For The Subscription Hardware Business

Forrester eCommerce

What is the future of subscription hardware? Learn why the transition to on-premises subscription hardware faced some bittersweet moments last year and where it’s headed this year.

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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

To guard against member indifference, retailers may want to consider adopting subscription program elements that can both boost “stickiness” and reveal more about customers’ wants and needs. Retailers need to invest in a seamless customer experience, which is becoming table stakes for a good subscription program. higher spend overall.

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Subscription Hardware Puts The Channel At Risk

Forrester eCommerce

Subscription-based hardware is the emerging model that every hardware vendor is promising to customers, partners, and investors. where subscription-based […] There are several scenarios such as new technology, short-term projects, test-before-you-buy, and infrastructure bundled with managed services, etc.,

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Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models. How product data can optimize your subscription and loyalty models. The reality is that with the new wave of digital considerations, navigating expansion can be a tricky subject.

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How Subscription Merchants can Prevent Chargebacks on Recurring Payments

Retail TouchPoints

There’s no denying that the subscription economy is booming. Pre-billing reminders help keep customers informed about upcoming charges, significantly reducing the likelihood of chargebacks, especially for annual subscriptions. In fact, the financial services firm UBS projects that the market will hit $1.5 trillion by 2025.

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Key Shifts in Product Management for a Successful Hardware-as-a Service Subscription Model

Forrester eCommerce

Over the last few years, hardware vendors have been pivoting their revenue strategies from a perpetual model to subscription. The subscription model is undeniably here to stay. However, vendors often struggle to make this change effectively, and understandably so.