2024

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Serverless Is Trending Again In Modern Application Development

Forrester eCommerce

For a time, it appeared that the reach of serverless platforms had exceeded their grasp. After some notable success stories like the high-profile “serverless-first” Capital One strategy, hype appeared to be dying down.

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Scheduling Transparency, Safety are Retail Workers’ Biggest Concerns this Holiday Season

Retail TouchPoints

It’s the most wonderful time of the year, but for a sizeable portion of the U.S. workforce the holiday shopping season can be the most strenuous and stress-filled time of year. As consumers furiously stock up on everything they need for under the tree and around the table, retail workers — who make up more than one quarter of the U.S. labor force — find themselves literally on the front lines of the holiday madness.

Retail 334
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Disrupting the eCommerce Industry with Jason Nyhus of Shopware - EP008

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Jason Nyhus from Shopware In this episode of eCommerce Masters, host Ethan Giffin welcomes Jason Nyhus, GM of Shopware North America, for an engaging conversation about the eCommerce landscape. Jason shares his 25-year journey in the industry, highlighting the lessons he’s learned and the unique value Shopware brings to merchants.

eCommerce 437
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The Benefits of a Mobile POS for Retail Stores in 2025

Mi9

The Benefits of a Mobile POS for Retail Stores In the fast-evolving retail environment, where customer expectations continue to rise, delivering quick, personalized service is no longer optional; it’s essential for business growth and customer retention. Mobile POS systems (mPOS) have emerged as a powerful tool for retailers to meet these expectations while simultaneously streamlining operations, enhancing flexibility, and driving sales.

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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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5 Simple Ways To Elevate Customer Perception Without Breaking The Bank

RetailMinded

When you’re on a budget, every small method of improving customer experience counts. Quality doesn’t have to mean expensive; you can make thoughtful, affordable upgrades to give you an edge and impress your customers without spending more than you can afford. Here are 5 simple, budget-friendly ways to boost how customers perceive your brand and add a touch of luxury to your products or services.

Banking 52
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Leveraging User-Generated Content (UGC) for Brand Growth: A Case Study

365 Retail

In today’s hyper-connected digital landscape, user-generated content (UGC) has emerged as a powerful force in shaping brand perception and driving business growth. From social media posts and reviews to photos and videos, UGC offers a unique blend of authenticity and credibility that resonates deeply with consumers. For retailers, leveraging UGC is no longer optionalits essential.

More Trending

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Smart Replenishment: The Key to Efficient Inventory Control

iVend

Inventory is a big part of your retail business investment – up to 80% of the total in some cases. Flawless inventory management is therefore one of the most effective things you can do in order to reduce costs and maintain smooth operations. iVend’s Retail Management Solution iVend helps retailers around the world manage their inventory efficiently.

POS 52
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Why Retailers Need a Centralized Database for Business Efficiency and Growth

RETAIL MANAGEMENT SOFTWARE

In today’s data-driven world, retail businesses face an increasing demand to streamline operations, improve customer experience, and stay ahead of the competition. One of the most effective ways to achieve these goals is by implementing a centralized database. A centralized database acts as a single source of truth for all business data, allowing retailers to manage information from multiple channels and locations efficiently.

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Maximizing Conversions from Existing Traffic: How to Lower Customer Acquisition Costs

UpSellIt

Rising Customer Acquisition Costs for Ecommerce Retailers Customer acquisition costs (CAC) are on the rise, making it more challenging for ecommerce retailers to maintain profitability. CAC refers to the total expense that is involved in acquiring a new customer, which can include ad spend, marketing efforts, and sales strategies. With rising advertising expenses, increased competition, and the decline of third-party cookies, focusing solely on acquiring new traffic has become less sustainable a

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Generative AI Marketing Use Cases In APAC

Forrester eCommerce

I’m pleased to announce the publication of the second of my two APAC generative AI (genAI) B2C marketing reports, Generative AI Marketing Use Cases In APAC (client-only access).

Marketing 535
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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IBM Surrenders SIEM While PANW Tries To Gain Ground On Tech Titans

Forrester eCommerce

In a busy week for SIEMs to be merged or divested, Palo Alto Networks (PANW) announced that it’s acquiring IBM’s QRadar SaaS business and migrating those customers to its Cortex® XSIAM® platform. In addition, PANW gets QRadar intellectual property rights as part of the deal.

Other 528
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Our New Converstational AI Wave: GenAI And LLMs Drive A Vendor Revolution

Forrester eCommerce

Let me start by stating the obvious: Automation has its best home in the contact center. At many brands, agents make up 10% of the workforce. They are the face of your brand to your customers, providing critical empathy and solving important problems.

Customer 525
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ServiceNow And Atlassian: The Rise Of IT Management Platforms

Forrester eCommerce

As one of the Forrester analysts in attendance this spring at the ServiceNow Knowledge 2024 and Atlassian Team 24 conferences, I noticed a palpable change.

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Falcon Fallout: What’s Next For CrowdStrike, Competitors, And CISOs

Forrester eCommerce

With the July 19th incident that impacted CrowdStrike Falcon® customers globally, CrowdStrike has significantly damaged customer trust. CrowdStrike’s initial Post Incident Review outlines a number of reasonable steps they plan to take to regain that trust including: Improved testing protocols Staged deployments External QA of both its code and its end-to-end processes.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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The Ten Most Important Cloud Trends For 2024

Forrester eCommerce

Forrester’s top ten cloud trends for 2024 report is out. No one will be surprised that AI figures prominently. Yet there are other fundamental shifts in play — the rise of the intelligent edge, increased cloud compliance complexity, and (finally!) mature multicloud networking offerings.

Other 502
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Digital Sovereignty Is Changing The Cloud Market

Forrester eCommerce

In 2023 global cloud vendors all came up with their own digital sovereignty solution to address rising concerns from their customers. However, when I ask customers and vendors to define what digital sovereignty means for them, silence is the most common response.

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Email Marketing Management Explained: A Complete Guide for eCommerce

Groove

With more than 4.4 billion email users globally, email marketing remains one of the most effective ways for eCommerce brands to reach their target audience. It might not be new and shiny, but email is still a pillar of digital marketing for eCommerce stores. How you manage email campaigns, though, can make all the difference when it comes to results like open and conversion rates.

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Align Budget Planning To Accelerate Performance In 2025

Forrester eCommerce

Business and technology leaders are gearing up to spend in the coming year. Making the most of modest budget hikes will take cross-functional collaboration, a willingness to part with outdated tech, and strategic experimentation with (and beyond) AI.

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5 Steps to Omnichannel E-Commerce Success

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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CrowdStrike Global Outage: Critical Next Steps For Tech And Security Leaders

Forrester eCommerce

What We Know – And What To Do Now Technology leaders woke up to find that a software update by cybersecurity vendor CrowdStrike had gone badly wrong and disrupted major systems at organizations across both countries.

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Announcing Our Inaugural AI Foundation Models For Language Forrester Wave™ — 21 Criteria To Consider, Beyond Benchmarks

Forrester eCommerce

AI researchers and scientists love their benchmarks and model parameter counts, but perhaps not as much as tech journalists love to report on them. Every week there is news about a model beating a benchmark or exceeding parameter counts.

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Opposites Attract: LogRhythm And Exabeam To Merge

Forrester eCommerce

Today, LogRhythm and Exabeam announced their intent to merge into a single company.

Marketing 505
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The CEO’s Guide To Building Generative AI

Forrester eCommerce

Creating our generative AI tool, Izola, taught us some very valuable lessons. Here are five that may help you on your own genAI journey.

Customer 495
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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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The State Of Consumer Usage Of Generative AI, 2024

Forrester eCommerce

As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not.

Consumer 504
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AI And The Green Market Revolution Will Intertwine

Forrester eCommerce

The futures of AI and the green market revolution are intimately linked; whether we want it or not, both will inevitably and radically transform societies and economies and become invisibly embedded into our daily lives.

Marketing 474
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Slouching Towards Ubiquity: Five Notable Fintech Companies

Forrester eCommerce

Fintech is slouching towards ubiquity (see image below). As it does, fintech will evolve into a broadly held mindset in contrast to being defined as a type of company, a specific set of startups, a category of product types, or a series of new business models.

Customer 495
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Low AIQ Threatens Employees, Customers, And Your AI Initiatives

Forrester eCommerce

The bright light of AIQ shines in this office. Image source. Low AIQ Undermines Your AI Ambitions If you’re like most leaders we speak with, you’re still figuring out generative AI and other AI solutions for employees. You’re also underestimating the amount of training and upskilling your employees need to productively use these tools.

Customer 491
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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An Actual Complete List Of SOC Metrics (And Your Path To DIY) 

Forrester eCommerce

I take a lot of inquiry questions from Forrester’s security and risk clients about security operations (SecOps). A common question I get is, “What core metrics does SecOps need to track?

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Predictions 2025: GenAI Reality Bites Back For Software Developers

Forrester eCommerce

AI assistants are only the beginning of the generative AI software development revolution. Find out what’s in store for software developers in our 2025 predictions for software development.

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Unleashing The B2B Revolution: The Bold Power Of E-Commerce

Forrester eCommerce

Drawing from my personal experience and passion for e-commerce, I am excited to share research on the compelling reasons and effective strategies for B2B organizations to harness this route to market that will propel their organizational growth.

eCommerce 494
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Forrester’s Top 10 Emerging Technologies For 2024: As AI Dominates, Security Becomes Paramount

Forrester eCommerce

Forrester’s list of the top 10 emerging technologies for 2024 reflects the continued dominance of AI but also emphasizes the growing importance of security in our increasingly connected world. Get a deep dive on the top 10 list in this blog post.

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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p