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The Ten Most Important Cloud Trends For 2024

Forrester eCommerce

Forrester’s top ten cloud trends for 2024 report is out. Tracking these trends was a collective effort with all of my […] No one will be surprised that AI figures prominently. Yet there are other fundamental shifts in play — the rise of the intelligent edge, increased cloud compliance complexity, and (finally!)

Other 502
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Forrester’s Not-So-TayTay Southeast Asia Cybersecurity Trends Roundtable Tour

Forrester eCommerce

In this blog, Forrester's VP, Principal Analyst, Jinan Budge, shares her learnings of the cybersecurity trends, key challenges and opportunities for CISOs in Southeast Asia.

Blog 449
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The Biggest Cloud Trends For CISOs

Forrester eCommerce

Learn the top three cloud trends that CISOs and security leaders need to be aware of in this preview of our upcoming Security & Risk Summit on December 9–11. Public cloud may be the major underpinning of enterprise infrastructure strategies, but it comes with risks.

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The Global State Of B2B Events — Eight Key Findings On Event Trends From Forrester’s Recent Survey

Forrester eCommerce

To help leaders better understand this dynamic landscape, Forrester’s Q1 2024 State Of B2B Events Survey gathered responses from over 200 event decision-makers to identify and analyze the key trends. […]

Events 458
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand.

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Participate in the 2024 B2B Event Trends Survey: Unlock Valuable Insights for Your Organization

Forrester eCommerce

Forrester’s B2B event trends survey is back and we invite you to participate! Everyone completing the survey will gain access to the latest market trends and crucial information on building an audience-centric, integrated event strategy within their organization.

B2B 418
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Serverless Is Trending Again In Modern Application Development

Forrester eCommerce

For a time, it appeared that the reach of serverless platforms had exceeded their grasp. After some notable success stories like the high-profile “serverless-first” Capital One strategy, hype appeared to be dying down.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back.

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Why Offshoring is Better than Outsourcing

But these trends of non-traditional employment are creating as many questions as they answer. Offshoring and outsourcing are becoming more mainstream across organizations of all industries and sizes. One question that’s positioned to answer many others is this: Is offshoring or outsourcing the better option?

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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Tracking this trend data can demonstrate what content or products offer the most value to your visitors, making it easier to improve upon the user experience as a whole. The right site search solution will help drive traffic by providing relevant results to visitors' search queries.

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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Furthermore, there's the growth of social commerce, evolution of omnichannel commerce, in-store transformation, and online/offline hybridization, all of which are becoming e-Commerce trends that will inevitably shape the 2022 innovation landscape.

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Emerging Trends That Will Move Commerce in 2022

We’ve compiled the predictions into a guide: Commerce Trends in 2022. The B2C and B2B eCommerce trends that we expect to accelerate. Download your complimentary copy of the Commerce Trends in 2022 guide now. In this guide, you’ll get insights into: When and how supply chain woes could ease up.

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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

What trends can online merchants expect after more than two years of exponential growth? Companies must expand on the trends that exploded during the pandemic if they want to see continued growth in their businesses while facing a recessionary economy.

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Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

How to create an environment to stay ahead of key macro shopper trends to help inform evolutions with marketing strategy development. Thoughts around how to leverage persona development to put in practice new marketing experiences to drive more growth. August 26th, 2021 at 11:00 am PDT, 2:00 pm EDT, 7:00 pm GMT

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Management Techniques for Offshore Employees

International remote hiring is trending up, fueled by a rise in the global talent pool and more cost-effective candidates outside of the United States. Here we take a closer look at how HR departments and leaders are evolving with this trend.